Заголовок | Gavin the Gnome |
Агентство | VCCP |
Кампания | Beat not match |
Рекламодатель | Asda |
Бренд | ASDA |
Дата первой трансляции/Публикации | 2014 / 5 |
Бизнес сектор | Аптеки, специализированные магазины |
Слоган | You're better off at ASDA |
История | The ad opens on a garden scene and pans across three garden gnomes fishing in a pond – their different coloured outfits representing Asda’s main competitor supermarkets. The voice over all promising to match each other on price. But then – enter Gavin. A slightly rotund, but devastatingly cool gnome, floating across the pond on a lilo and sporting a green mankini and flip flops. He is the Asda gnome – and he’s a little bit special, because he isnt like the rest. He doesn’t match prices, he beats them. |
Тип медиа | Телевидение |
Длина | |
Звуковая дорожка | Mr. Boombastic |
Менеджер по рекламе | Steve Smith |
Голос | Mel Geidroych |
Музыка | Shaggy |