Контактная информация

Greencoat House 15 Francis Street
London SW1P 1DH
Телефон: (0) 20 7592 9331
Электронная почта:
Веб-сайт:

Adrian Coleman

Adrian Coleman

Group CEO and Founding Partner

Телефон: 020 7592 9331

Charles  Vallance

Charles Vallance

Founder & Chairman

Телефон: 020 7592 9331

Michael Sugden

Michael Sugden

Chief Executive Officer

Телефон: 020 7592 9331

Darren Bailes

Darren Bailes

Global CCO

Телефон: +44 20 7592 9331

Stephanie Brimacombe

Stephanie Brimacombe

Group Chief Growth Officer & CEO, EMEA

Телефон: +44 7702 523 042

Julian Douglas

Julian Douglas

Vice Chairman and International CEO

Телефон: 020 3037 3088

Jo  Parker

Jo Parker

Group COO & Group CEO, VCCP Business
Michael Lee

Michael Lee

Chief Strategy Officer

Телефон: 212 886 4100


Общая информация

Основной Опыт: Полный комплекс услуг, Цифровой, Социальные медиа, Топ-менеджер, Маркетинг / Творческие услуги, Прямой / Теле / Маркетинг базы данных /система управления информацией о клиентах, Брендированный контент / Развлечения, Закупка средств рекламы / Планирование, Брендинг / Разработка продукта, Стратегия и планирование, Технологии

Основан в: 2002

Сотрудники: 1239

Премии: 72

Портфолио: 509

Клиенты: 20

Основной Опыт: Полный комплекс услуг, Цифровой, Социальные медиа, Топ-менеджер, Маркетинг / Творческие услуги, Прямой / Теле / Маркетинг базы данных /система управления информацией о клиентах, Брендированный контент / Развлечения, Закупка средств рекламы / Планирование, Брендинг / Разработка продукта, Стратегия и планирование, Технологии

Основан в: 2002

Сотрудники: 1239

Премии: 72

Портфолио: 509

Клиенты: 20

VCCP

Greencoat House 15 Francis Street
London SW1P 1DH
Телефон: (0) 20 7592 9331
Электронная почта:
Веб-сайт:
Adrian Coleman

Adrian Coleman

Group CEO and Founding Partner

Телефон: 020 7592 9331

Charles  Vallance

Charles Vallance

Founder & Chairman

Телефон: 020 7592 9331

Michael Sugden

Michael Sugden

Chief Executive Officer

Телефон: 020 7592 9331

Darren Bailes

Darren Bailes

Global CCO

Телефон: +44 20 7592 9331

Stephanie Brimacombe

Stephanie Brimacombe

Group Chief Growth Officer & CEO, EMEA

Телефон: +44 7702 523 042

Julian Douglas

Julian Douglas

Vice Chairman and International CEO

Телефон: 020 3037 3088

Jo  Parker

Jo Parker

Group COO & Group CEO, VCCP Business
Michael Lee

Michael Lee

Chief Strategy Officer

Телефон: 212 886 4100

Krispy Kreme appoints VCCP Media as agency of record in the UK and Ireland

 

 

VCCP Media has been appointed as lead agency partner across strategy, media planning and buying with a performance focus as well as SEO for the UK and Ireland branches of the doughnut company and coffee chain, Krispy Kreme after a three-way competitive pitch.

VCCP Media will play a key role in supporting Krispy Kreme to achieve their immediate business objectives as well as deliver on a five year plan. This includes the ambition to increase awareness of their online offering, e-commerce business and app and customer loyalty programme.

The media strategy will focus on key moments in the calendar year associated with buying treats and gifting including Valentines, Easter, Eid, The King's Coronation, Halloween and Christmas. Their remit will cover both the UK and Ireland and work has already commenced on the account.

The win comes after VCCP Media’s sister PR and social agency, Good Relations, won the consumer brief last year and this new partnership will allow the two agencies to work collaboratively to leverage the opportunity to maximise organic coverage and PR initiatives.

Emma Colquhoun, Chief Marketing Officer at Krispy Kreme said: “VCCP Media has shown that they have great insight into what we need from a media partner and are thrilled to work with them on the goals we want to achieve in the coming years. Their approach drums up creativity and we can’t wait to see what comes from this partnership.”

Tara Marus, CEO of VCCP Media added: “We are absolutely delighted to have been appointed to work in partnership with such an iconic brand as Krispy Kreme to partner with them on their journey to realise their fantastic ambitions to increase e-comm and App loyalty. Our shared challenger spirit is truly evident and we are excited at the opportunities to collaborate and drive business growth.”