ЗаголовокCard
Агентство
Кампания Own Business Girls
Рекламодатель Metro AG
Бренд METRO AG
Дата первой трансляции/Публикации 2018 / 3
Бизнес сектор Универсальные магазины, супермаркеты
История In Dusseldorf, the headquarters of METRO, every newborn girl becomes an "Own Business Girl" and receives her first own business card on the day of her birth. This is however, much more than just a piece of paper, it is the ticket for a fixed-term deposit worth 2,000 Euro, set up for each individual girl by the Dusseldorf-based retail group with the support of the HypoVereinsbank. On their 18th birthday, the girls will get access to this funding, which can be used for a first business adventure, for example.
Тип медиа Прямой маркетинг
Агентство

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