Serviceplan Group Insights

Serviceplan’s most successful year to date at NYF includes 3 special industry awards as well as 3 Grand Prix, 10 gold, 12 Silver and 8 Bronze Читать больше

German Basketball Teams ‘White Wings’ and ‘Depant GIESSEN 46ers’ exchange jerseys in an anti-racist statement marking International Week Against Racism Читать больше

The new Munich House of Communication opens its doors – an individual and unconventional move to a new office that people actively want to spend time in Читать больше

Serviceplan Innovation and Dot Incorporation continue their innovative collaboration with the Dot Go app, a community-driven platform that recognises objects and connects these to specific actions. Dot Go helps the visually impaired to navigate the world, find objects and automate daily task… Читать больше

The continuation of this fruitful partnership promises to tap into new audiences in the Middle East region during the auto transformation. Читать больше

In the course of the last 100 years, Alessi has become a leading exponent of the ‘Italian Design Factories’, whose activity is focused on design as a creative discipline of artistic and poetic matrix. Читать больше

Serviceplan’s global CCO Alexander Schill reflects on the group’s 50th anniversary. Читать больше

This Christmas, PENNY is inviting adults to revisit their childhood. Christoph Everke, Creative Managing Director of Serviceplan Campaign gave us some insight about the campaign. Читать больше

Climate concerns, the shift to electric, sharing versus owning – all of these are impacting the way car brands communicate. We spoke to some of those who are driving the change. Читать больше

With EUR 442 million the global agency fees increased by 7% compared to the previous year and is thus well above the average growth in the agency sector.  Читать больше