February 2, 2024
Zentralrat der Juden, Central Council of Jews in Germany, is drawing attention to the rapid increase of antisemitic incidents in Germany. A campaign film created by Serviceplan surprises and moves people with the use of AI. The film already has 700,000 views and has been shared by prominent… Читать больше
January 19, 2024
A top hire for Serviceplan: Erick Barrios Hernández and Wolfgang Warzilek are now part of the team as Global Executive Creative Directors. They are based in the House of Communication New York and will work for Serviceplan clients from there. The duo is among the most awarded Creative Direct… Читать больше
December 13, 2023
Serviceplan Germany has been named Eurobest Independent Agency of the Year 2023, with AIZOME ULTRA™ winning a coveted Grand Prix and Serviceplan collecting a total of 2 Gold and 3 Bronze awards. Europe’s new creative benchmark has just been set. The Eurobest 2023 Gold, Silver and Bronze w… Читать больше
November 29, 2023
Around 800 CMOs from 11 countries shared their industry forecasts for 2024 in a joint survey by Serviceplan Group and the University of St.Gallen. Although the outlook for the upcoming year is mixed and cautious, there is a definitive positive tendency. What will be the defining trend in mar… Читать больше
November 16, 2023
PENNY’s new campaign, conceptualized and executed by Serviceplan Campaign in Munich, tackles a pressing social issue: children’s rights. The campaign provides an influential public platform that makes their voices heard and caters to the wishes of young individuals from across Germany, disse… Читать больше