R/GA Руководство и члены команды

Bob Greenberg—Founder & Executive Chairman of R/GA—has been a pioneer in the advertising and communications industry for over four decades. He contributes to the vision for R/GA, one of the world’s most influential companies, emphasizing the importance of helping businesses and brands create a more human future through product/service innovation and breakthrough communications. The company serves as a partner to Fortune 500 companies and world-renowned brands, including Nike, Samsung, Verizon, Uber, and Reddit.
 
Bob, along with his brother Richard, founded R/Greenberg Associates (R/GA) in 1977 with the idea of creating a company that valued design but also focused on developing leading-edge motion graphics and live-action film and video production. The company created groundbreaking visual effects for movies such as Alien, Predator, Se7en, and Zelig. To date, R/GA’s body of work spans 400 feature films and over 4,000 television commercials.
 
Bob evolved the company several times since its founding, transforming it from a world-class movie title shop, to a digital studio, to a major digital advertising agency, and today, to an all-in-one full-service agency, product and service innovator, and consultancy. R/GA has become one of the most successful global creative and design companies, creating everything from new products and digital services, to social and mobile campaigns, to broadcast commercials.
 
Bob has won almost every industry award for creativity, including the Academy Award, D&AD Pencils, and Cannes Lions. Among his most notable accolades are the Cannes Lions lifetime achievement Lion of St. Mark, the honorary title Royal Designer for Industry (Hon RDI) from the Royal Society for Arts, the ANDY Bravery Award, the 2007 BDA Lifetime Achievement Award, the CLIO Lifetime Achievement Award in 2006, the Cooper-Hewitt National Design Award for Communications in 2003, and the Chrysler Award for Innovation in Design. Bob was also inducted into the Advertising Hall of Fame, Marketing Hall of Fame, and the Creative Hall of Fame, and recently curated Bob Greenberg Selects at the Cooper-Hewitt, Smithsonian Design Museum. For the Cannes Lions International Festival of Creativity, he served as Cyber Jury President in 2004 and 2013, as a member of the 2005 Titanium Jury, and as President of the Titanium and Integrated Jury in 2010. He currently sits on the board of the Glenn Gould Foundation.

Sean Lyons currently serves as R/GA’s Global Chief Executive Officer and has worked at R/GA for over 11 years over two separate tenures. Since his return to the company in 2015, Sean has overseen the growth of R/GA in the US, establishing strong leadership teams in Austin, Chicago, Los Angeles, New York, Portland and San Francisco and fostering strong bonds between the company’s US and regional offices. He has also worked to ensure that there is true integration across R/GA’s ventures, consulting, products and services, and marketing capabilities.

Prior to his return to R/GA, Sean was Global Chief Digital Officer and Managing Partner of Havas Worldwide. In that role he was the executive lead on all digital efforts across the global network while also co-managing the New York office, the network’s largest. He managed a group of fully integrated clients including IBM, Hershey’s, Dos Equis, and Liberty Mutual. Globally, he oversaw the development of the network’s digital strategy, experience design, social marketing, digital production, and technology teams.

Lyons first joined R/GA in 2005 as an Executive Technical Director and quickly rose to become a Managing Director leading the Nike account. During that time he oversaw one of the most awarded teams in the business, directing innovative projects across the Nike portfolio, including Nike Running, Nike Basketball, NIKEiD, and Nike+. In 2012 he was promoted to SVP, Operations & Business Planning and was responsible for reorienting R/GA’s organizational structure to make it more nimble, enabling the company to serve clients better and provide more diverse opportunities for its talent. He was also instrumental in establishing R/GA Buenos Aires, now a significant, award-winning, full-service agency in the LATAM region. 

In 1999 Sean joined Oven Digital, a founding Silicon Alley agency that, like R/GA, attracted an eclectic staff that spanned technology and creativity. At Oven, Sean was the Head of Rich Media and managed a large team of animators and developers. He developed one of the very first dynamic e-commerce sites built with Flash for Tiffany & Co. The award-winning site helped prove luxury brands could beautifully and effectively sell their products on the web. It also showed how Flash could be used for more than enabling sophisticated web design and could be used for enterprise level e-commerce

In 2001 Sean literally wrote the book on Flash with Flash Architecture and Integration. The book, written before XD was an established discipline, was created to help designers and developers create platforms on Flash.

Sean was born and raised in the suburbs of New York where he studied fine arts (drawing, painting, and sculpture) from the age of ten. He attended Carnegie Mellon University and graduated in 1998 with a BFA in Painting and Electronic Media. His first job out of college was as a gallery assistant at David Zwirner’s SoHo gallery where he once had to run down a thief who had stolen a valuable piece of sculpture.

As SVP, Global MD, Growth & Development, Alex Sehnaoui identifies, explores, and secures opportunities for offices across the R/GA global network. In this role, he connects R/GA’s innovation, design, consultancy, communications, and technology offerings to help brands create breakthrough products, services, and experiences.

Alex combines his proficiency in creative strategy, ambition for results driven solutions, and over 15 years of global leadership across Europe, the Middle East, North America, and Asia to cultivate and develop existing and new client partnerships and shape R/GA’s growth strategy. Alex’s multi-market experience enables him to spearhead global collaboration initiatives, and spur organic growth.

Prior to R/GA, Alex held management and new business roles in adtech, media and advertising groups including iHeartMedia, You&MrJones, and Havas Worldwide Shanghai and New York. 

As Global Chief Technology Officer, Nick leads R/GA’s Technology capability across the agency’s global network. In this connected age, Technology is a critical element of R/GA’s work with clients, infused into business consulting and transformation strategy, product and service development, and communications and campaigns. Nick oversees a global staff of developers and technologists, and works closely with clients such as Samsung, Nike, Beats by Dre, and Google as well as early stage and emerging startups to anticipate and strategically integrate advances in technology.

In his nearly 10 years at R/GA, Nick was deeply involved in the Nike and R/GA partnership that resulted in many breakthrough products such as NIKEiD and the Nike+ platform. Nick cofounded the R/GA Accelerator program and built the Technology capability for R/GA in Europe.

Nick’s work has been recognized by the industry with many of its most esteemed awards, including the Cannes Integrated Titanium, the D&AD Black Pencil, International Andy Gold, One Show awards, and Adweek’s Campaign of the Decade.

Prior to joining R/GA, Nick developed systems for managing Internet-connected hardware at a startup in San Francisco, and early web applications for clients at digital agencies in San Francisco and New York City. 

As global chief talent officer, Angie works closely with senior leadership across R/GA’s network of offices to evolve the company’s global strategy for talent planning and recruiting. In her role, Hannam leads a highly successful team of more than 25 recruiters, partnering closely with regional operations, human resources, and resource management leads to develop innovative approaches to organizing and supporting staff at all stages of their careers.

Hannam brings more than 17 years of experience growing and developing talent to R/GA’s global recruitment practice. Prior to R/GA, she acted as VP, Global Chief Talent Officer at Crispin Porter + Bogusky. During her time at CP+B, Hannam was responsible for developing recruitment strategies across the agency’s 10 global offices and leading a team that hired hundreds of accomplished creatives, strategists, technologists and client service executives. At R/GA, Hannam leads staff acquisition across all disciplines and offices to evolve the company’s talent organization, ensuring that the company can continue to deliver innovative, award-winning work for clients across its global network.

As EVP, Global Chief Operating Officer, Wes Harris is responsible for establishing the strategy, goals, tools, and processes necessary to drive the long-term growth and efficiency of R/GA’s global business. Wes manages R/GA’s global Production, Business Operations, Information Technology, Business Intelligence, Facilities, Resource Management, Office Services, and Shared Service teams. In addition, Wes leads the productization of the company’s Intellectual Property.

Prior to his role in Business Operations, Wes led premier global engagements for clients such as Nike, Samsung, Google, HBO, and Walmart; balancing work, client, team, and P&L responsibilities. He joined R/GA in 2006 from PricewaterhouseCoopers where he headed digital product and project management teams. 

Wes holds a BS in Psychology and Economics from Connecticut College. He lives in Katonah, NY with his wife and three sons.

Ashish Prashar is a preeminent transformational leader, innovator, and justice reform activist. Ashish serves as the Global Chief Marketing Officer at R/GA. With over 15 years of experience in corporate and creative communications - he is a seasoned marketing executive who has challenged the idea of traditional communications and marketing. 

Ashish joins R/GA from Publicis Sapient, the digital transformation hub of Publicis, where he led the global communications team in North America, EMEA, MENA, and APAC regions. He played a crucial role in modernizing the Publicis Sapient brand, and he helped reposition the company as the leader in digital business transformation. Ashish has worked on large global initiatives and campaigns for ACLU, Andela, Foursquare, Klarna and UNICEF.

Ashish has a lengthy career in UK politics where he handled communications for the Conservative Party and was a Press Secretary to the former Mayor of London: Boris Johnson during his 2008 and 2012 election campaigns and former UK Prime Minister Tony Blair. In the United States, Ashish worked on Barack Obama’s 2008 US Presidential Campaign, the 2018 Midterms for a variety of Democrat candidates, and most recently mobilized formerly incarcerated people to vote for President-Elect Joe Biden’s 2020 US Presidential Campaign. 

Ashish is a true leader of the next generation and is known for his justice reform activism. He was incarcerated at a young age and went on to create programs for the formerly incarcerated, campaigned for bail reform, ending solitary confinement, and the restoration of voting rights. He sits on the Board of Exodus Transitional Community, Getting Out and Staying Out NYC, Just Leadership USA, Leap Confronting Conflict, the Responsible Business Initiative for Justice, and is a fellow at the Royal Society of Arts. 

Ashish has appeared as a regular commentator in the media, contributing to ABC, Business Insider, CNN, Fast Company, NBC, and USA Today. He graduated from the University of Westminster in London and happily resides in New York City.

As R/GA’s Vice Chairman, Stephen provides counsel to the global executive leadership team based on his 22 years of experience at the company. Stephen also leads the R/GA Ventures as Managing Partner.

From 2006 to 2018, Stephen was R/GA’s Global Chief Operating Officer. During that time, he oversaw the company’s dramatic growth and expansion to 17 cities around the world. In 2014, Stephen founded R/GA Ventures and the R/GA Accelerator. Before joining R/GA in 1998, Stephen was Director of Multimedia and Video Development at Byron Preiss Multimedia Company (BPMC). There, he led the design, development, and production of groundbreaking interactive and video projects. Before BPMC, Stephen worked for more than 10 years writing, directing, editing, and producing for film and video as well as interactive.

Stephen holds a BA in Philosophy from Columbia University. He is on the Board of Directors of BRIC Arts l Media l Bklyn, which presents contemporary art, performing arts, and community media programs that reflect Brooklyn’s diversity and creativity. He is also a supporter of first-generation student initiatives as well as the local food movement and open space/farmland preservation. 

As Global Chief Creative Officer, Tiffany champions R/GA’s creative vision across the agency’s global offices and works to lead creative teams that operate at the intersection of business and culture to deliver transformational work to global clients.

Tiffany is well-known for developing strategic creative solutions that lead to business and cultural impact, and she brings over 20 years of design and creative experience to her position. Prior to R/GA, she spent over six years at Co:Collective as Partner and Chief Creative Officer, where she acted as lead partner for the Puma account and oversaw a highly successful campaign that catapulted YouTube stars to fame. Before Co:Collective, she spent a decade at CP+B where she was VP, Executive Creative Director and led accounts such as MINI Cooper, Microsoft, VW, American Express, Hulu, Virgin Atlantic, Burger King, and Old Navy.

Tiffany’s work has been featured in leading publications such as The New York Times, The Wall Street Journal, The Huffington Post, Ad Age, and Adweek. Her work has earned awards at every major creative and effectiveness competition including Best of Show at One Show, Grand Prix and Titanium Lions at Cannes, and a Grand Clio.

Tiffany was named one of Ad Age’s “Women to Watch” and is currently on the board of The One Club and the Ad Council Creative Committee. She is particularly proud of the work she did with ACLU following the 2016 election, where she led brand identity and external campaigns.

As Chief Strategy Officer, US, Tom Morton helps brands and businesses to thrive in the connected world. He leads the strategy discipline, guiding the development of everything from transformational campaigns to new experiences and services.

Tom joined R/GA in 2016 as SVP of strategy, leading the practice for New York. He now jointly leads the discipline across all US offices and helms the Strat Pack, a collective of over 100 marketing scientists, strategists, and connections planners whose collaboration sparks new insights and unlocks new directions for brands. Prior to R/GA, Tom was Director of Strategy at Co:Collective, and Chief Strategy Officer at Havas Worldwide US and TBWA\London.

Tom has advised businesses as diverse as Samsung, Verizon, ESPN, PepsiCo, Google, Virgin, Sony, and the Museum of Modern Art. He has earned gold Effie Awards and IPA Effectiveness Awards, and served as a judge for both. He is also a jury chair for the 4As Jay Chiat strategy awards. Tom sits on the advisory board of Wharton Business School’s Future of Advertising Program. Tom’s side projects include historical satire at @DrSamuelJohnson and questionable dance music at @BalearicBaloney.

As Global Executive Director, Culture & Operations, Jai is concerned with ensuring R/GA’s inner workings are synchronized with its collective beliefs, values, and culture. Jai works across R/GA’s operations and talent teams to enact company change initiatives that bridge organizational silos and align with business needs, client requirements, and talent priorities. Jai’s role helps decentralize and democratize the role of equity, diversity, and inclusion at R/GA through her work to make EDI efforts the job of each person within the organization.

In 2016 Jai transferred from R/GA London, where she spent three years helping grow the office and overseeing noteworthy accounts such as Beats by Dre, Nike, Heineken, and Google. With Google, she produced their “2014 Year in Search” campaign proving a data-driven snapshot of humanity, and Google Outside using Google Now technology to provide location-based real-time information.

Jai has over 16 years of production experience and has held leadership roles at several esteemed agencies, including head of digital production at adam&eve DDB producing interactive installations and online experiences, and Production Director at Lowe and AKQA. Her work has contributed to a number of awards including IAB, D&AD, Webby, Campaign Big, Tomorrow Awards, eurobest, and FWA.

Jai is a founding member of R/GA’s WomanUp initiative in London, which works to champion the success of women in leadership roles at R/GA.

As EVP, Managing Director of R/GA US, Robin partners with senior agency leadership to grow and manage all non-NYC US offices by fostering culture, driving office collaboration, and furthering relationships with new and existing clients across the R/GA network.

Robin has been with R/GA since 2014, most recently as the Managing Director of the New York office where he was responsible for growth, operations, and new business development. Prior, he served as SVP, Group Managing Director, leading and overseeing a team of more than 100 creatives, producers, strategists, and technologists focused on building innovative work for clients including Verizon, Samsung, Jet.com, and Johnson & Johnson. Before joining R/GA, Robin spent 13 years at Blast Radius as managing director for North America, consulted in the assurance and business advisory division at Arthur Andersen, and implemented a World Bank initiative in Chile to digitize schools and reform the national pedagogy.

Robin is a graduate of the University of British Columbia where he earned his Bachelor of Commerce in international business and Columbia University’s Business School Executive Education program, where he focused on negotiation and decision-making strategies. He is a passionate traveler who has traversed 40 countries across six continents.

As VP, Head of Media, Ellie Bamford leads R/GA's media research, planning and buying practice across the network. Under her leadership, the media team is charged with helping clients outsmart rather than outspend their competitors by delivering value and creativity to paid media. Ellie brings more than 18 years of experience in translating brand strategies into media strategies, encompassing an array of channels and multi-verticals, including gaming, fashion and luxury, entertainment, e-commerce and retail, and financial services. 

Prior to R/GA, Ellie served as President at Modco and a Strategic Leader at News Corp driving progressive media campaigns, and leading agency management for major global brands including Rockstar Games, True Religion Brand Jeans, Kenneth Cole, Sony Classic Pictures, Genworth Financial, TAP Airlines, and more. In recent years she’s also partnered with BBH to build out an integrated media team in New York to better service the expanding need for innovative, multidisciplinary outputs. This effort drove collaboration with new and existing client partners, the office’s diverse teams, and the broader BBH network.  

Ellie is both a mentor and executive team member of She Runs It, a non-profit company promoting women’s leadership in advertising. She is a lover of gardening, her wife, and their French Bulldog, Bruce.

Paul is a recognized leader in the field of Marketing Sciences and oversees a global team of 40+ responsible for a wide variety of Data & Analytics services- including Business Modeling, User Segmentation, Effectiveness Measurement, Test Design, Predictive Modeling, and Data & CRM strategy. He has a passion for bringing actionable consumer insights together with “measurably superior” marketing solutions and draws on a diverse background covering brands from a broad range of industries, including Samsung, Disney, USAA, Nike, Johnson & Johnson, Merck, Verizon, Nestle, and IKEA.

Prior to R/GA, Paul led the centralized Digital & Channel Analytics team at Starwood Hotels & Resorts, where he supported the global marketing organization and footprint of over 1,200 hotels. 

Paul holds a BBA in Quantitative Business Analysis from Pace University and loves power tools, Sinatra, and, most of all, his wife and two children, with whom he lives in Rockville Centre, NY.

As VP, Marketing, US, Kelly Harrison partners with key stakeholders on the company’s business initiatives, creative outputs, thought leadership, and culture. In this role, she collaborates with executive leadership across departments and disciplines to elevate the agency’s profile, drive growth, and attract industry-leading talent.

With over a decade of experience, Kelly has secured speaking engagements at major industry events, including Advertising Week, CES, SXSW, Cannes Lions, and the Fast Company Innovation Festival. In addition, she’s placed pieces in The Wall Street Journal, New York Times, Inc. Magazine, Fast Company, Ad Age, Adweek, TechCrunch, The Huffington Post, Digiday, WWD, and Wired.

A Southern California native, Kelly earned a degree from the University of California, Riverside. She spends her free time skimming and vastly improvising new recipes, spontaneously globetrotting, and signing up (and reluctantly training) for unnecessarily strenuous races. 

As EVP Managing Director APAC, Tuomas is responsible for growing and managing our five Asia-Pacific offices, as well as expanding the agency’s presence in the region. Operating from R/GA Singapore, he also works collaboratively with the global network to support client relationships and drive new business.

Tuomas has an incredible pedigree of industry innovation, having worked at the intersection of technology, strategy and creativity across three continents and for nearly two decades.

He joined R/GA following a seven-year tenure with TBWA Digital Arts Network, where he most recently served as President, Asia - Digital and Innovation, growing their digital and technology capabilities and spearheading innovation across the region. Previously, he served as the Head of Digital Arts Network in Singapore, leading the agency to its acclaim as digital innovators in South East Asia, and Managing Director and Partner of !NOOB in Helsinki, guiding them from a startup business to Finland's Digital Agency of the Year.

Tuomas has been featured in Campaign Asia-Pacific’s 40 Under 40 list, awarded Asia-Pacific Digital Network Agency Head of the Year in that publication’s 2017 Agency of the Year Awards, and is a prolific industry speaker, commentator and awards judge. He’s also a passionate supporter of developing new businesses and talent through mentoring early stage technology startups and lecturing on digital marketing for various MBA programs.  

As VP Chief Creative Officer, APAC, Seamus oversees five of R/GA’s youngest and most dynamic offices – Melbourne, Sydney, Singapore, Shanghai and Tokyo.

With over nineteen years’ experience across three continents, he has built his career on a love of ideas that don’t feel like advertising, and the uncompromising craft of their delivery.

Prior to joining R/GA, as ECD at Havas, then Host/Havas, Seamus helped drive a creative resurgence that saw them win Agency of the Year at the 2018 Australian AWARD Awards and Spikes Asia, as well as ranked No.1 in Australia, and No.7 globally in the Cannes Lions 2018 Global Creativity Report. Along the way he's created and lead campaigns that won nearly every major award, most notably, ten D&AD pencils, including two black pencils, three Cannes Lions Grand Prix, including Titanium, and two Grand Clios. This includes leading the Australian Defence Force Recruiting account through a period of huge digital transformation, winning a long-term Grand Effie in 2018.

Seamus was recently included in AdAge’s 2018 Creative All-stars list, and has spoken at numerous local and international events, including Mumbrella mSix and New York Advertising Week. He has also judged at multiple award shows, and is honoured to be sitting on the Creativity for Good jury at D&AD 2019.

Seamus believes that there has never been a more exciting time to invent new ways to connect with people. As an industry our powers have never been greater. And with that power comes the responsibility to shape a better world.

Dot currently leads as Managing Director of the R/GA Singapore office, leveraging Business Transformation (BT), Experience Transformation (XT) and Marketing Transformation (MT) to transform global and local brands and businesses. 

Under her leadership, the office was most recently awarded Southeast Asia Consultancy of the Year, Southeast Asia Experiential Agency of the Year, Mobile Agency of the Year and Best Place to Work.

In her career, Dot has managed and led teams across Innovation, Technology, Strategy, Design, Consulting, Digital, Integrated Communication, and CRM, amongst others in a global and regional capacity.

Dot came aboard R/GA in 2015, managing all of the Unilever business, leading a team across multiple brands and disciplines of work and driving account efficiency while championing creative solutions for business goals. She also led the Nike and McCormick relationships, before leading as Global business lead on Nikon.

She joined the team from BBDO Singapore, where she spent six years working across inter-agency collaboration for many P&G and Fonterra brands, and was with Saatchi & Saatchi prior to that.

She has been recognised by CampaignAsia and named on the 40 under 40 list. Dot also sits on the curriculum advisory panel for SMU’s Corporate Communication undergraduate course.

With a career spanning Malaysia, Singapore and China, Sook Ping already had a 20 year track record of brand-building for clients including Coca-Cola, Singtel, Chivas Regal, BMW, Michelin, The North Face and Air New Zealand before joining R/GA Shanghai as Managing Director in 2017.

She cut her teeth in account management at a number of the region’s most celebrated agencies, rising through the ranks of M&C Saatchi, Leo Burnett, TBWA and Wieden + Kennedy, during which time she was ranked one of Asia’s top suits by MEDIA Magazine.

In 2012, Sook Ping helped launch the Shanghai office of Factory Design Labs. As Managing Director, she spent the next three years building the team, winning new business and instilling the strong local company culture that was instrumental in their success.

As VP, Managing Director SS LATAM, Juan Soprano leads the R/GA Buenos Aires office, a team of almost 300 multidisciplinary talented people servicing a burgeoning client base that includes Nike, AB InBev, Kimberly-Clark, among others. 

As SVP, Managing Director, R/GA São Paulo, Fabiano leads the growing office by working closely across capabilities and departments to deliver outstanding client work and drive new business. Since 1998 Fabiano has helped local and global brands find innovative ways to interact with customers and grow
their businesses.

During the rise of the Internet in Brazil, Fabiano worked at one of the first interactive agencies in the country, Modem Media, where he helped major global and local brands build their Internet presence. In 2003, Fabiano joined Fábrica Comunicação Dirigida, where he integrated digital offerings into the agency and subsequently became Planning Director, overseeing all agency work. In 2006, he was asked by Neogama/BBH to develop and expand the integrated communication offerings, which would later become Ínsula. Ínsula was named Digital Agency of the Year by Associação Brasileira de Marketing Direto in 2008 for Fabiano’s innovative applications.

Fabiano has an MBA in services marketing from the Escola Superior de Propaganda e Marketing (ESPM) and a BS in business administration from the Catholic University of São Paulo; he also studied technology at the UNESP. Fabiano is a regular speaker at conferences and a teacher of marketing and innovation in FAAP, ESPM and Miami AdSchool.