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| Заголовок | Repicturing Homeless - Karl-Heinz Story |
| Агентство | Havas Germany |
| Кампания | Repicturing Homeless |
| Рекламодатель | Getty Images / Fiftyfifty |
| Бренд | Getty Images / fiftyfifty |
| Дата первой трансляции/Публикации | 2018 / 3 |
| Бизнес сектор | Реклама и связь |
| История | Getty Images, a world leader in visual communications has joined forces with the Düsseldorf street magazine fifty-fifty and the creative agency Havas Germany to launch a campaign which aims to change the way the homeless community is viewed and drive a narrative of possibility. The ‘Repicturing Homeless’ campaign (http://www.repicturinghomeless.com) sees homeless individuals portraying people from different walks of life in a series of stock images which are available to license from today. |
| Тип медиа | Анализ ситуации |
| Длина | |
| Главный креативный директор | Darren Richardson |
| Менеджер по рекламе | Hubert Ostendorf |