Контактная информация
11/F, Novel Building - No. 887 Huaihai Zhong RoadShanghai 200020
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Общая информация
Материнская компания: Havas Creative Network (New York, )
Сеть: Havas (Puteaux, )
Премии: 25
Портфолио: 10
Материнская компания: Havas Creative Network (New York, )
Сеть: Havas (Puteaux, )
Премии: 25
Портфолио: 10
Havas China
11/F, Novel Building - No. 887 Huaihai Zhong RoadShanghai 200020
Insights from Havas China
China's O2O retail leads in technology, but is letting us down in content
May 18, 2020
China's O2O 'new retail' scene is missing out on opportunities to connect with consumers in ways that improve their lives, says Dennis Potgraven, Havas Group's Greater China chief strategy officer.
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What We Can Learn From China's Recovering Market
April 30, 2020
Top learnings from a recovering Chinese Market: 1) Purpose takes a back seat to pragmatism 2) A generational divide in post-outbreak attitudes 3) Short-term isolation, long-term behavior change Read more here:
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