ЗаголовокDream
Агентство
Кампания Dream
Рекламодатель Wildlife Conservation Film Festival
Бренд WCFF
Дата первой трансляции/Публикации
Бизнес сектор Окружающая среда и вопросы экологии
Слоган Don't let the dream be extinct
История

We show the impact of humans on the life of animals through a competing animated film that features several animals in different parts of the globe singing "I dreamed a dream" from Les Miserables as we watch their dream of a life being ruined by ruthless humans

философия

Using animation we show several animals singing the famous song "I dreamed a dream" as we see humans ruining the animals' dreams

Проблема

Humans continue to be the biggest cause of animal extinction. It's important to raise awareness of the impact we all have over the wildlife

Результат

The film had over 10 million views on social media without one single media dollar spent. It raised WCFF social media profile with a growth of 1400% and had an impact on the WCFF film festival with 60% growth of ticket sales

Тип медиа Веб-фильм
Длина
Звуковая дорожка I dreamed a dream
Главный креативный директор
Копирайтер
Арт-директор
Креативный директор
Креативный директор

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