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Философия & Преимущества над конкурентами

Founded in 2001, the Midas Awards panel of judges includes client and agency leaders from the creative and marketing disciplines, as well as internationally recognized experts in financial policy and communications. These judges offer their perspectives not only on how well a message is delivered, but how it is received. Gold and Silver Midas ingots are presented to the highest-scoring entries. In the event that a category does not have an entry that qualifies for an award, no award will be presented in that category. The King Midas Award is selected by the competition's Board of Judges and Advisors as the "Best of Show".