Top Interviews From The Advertising Industry
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Uncovering the brand-conscious consumer in South Africa and insight on building a marketing strategy that responds to and respects the local culture
As we bring together local and global search and management consultants to meet for AdForum’s NYC Summit in April, we’re taking the opportunity to... Читать больше
The Epica Awards is a hub where creativity meets journalism
We tapped Epica Editorial Director, Mark Tungate, to get a glimpse inside the Epica Awards, the only creative prize judged by journalists, not... Читать больше
Havas Germany drops its regional structure in favor of a more agile working model
Recently appointed CEO, Peter Mergemeier, walks us through their new approach and what this means for today's client needs. Читать больше
Global creative agency RAPP proves that healthcare is not a one size fits all category
Addressing diversity in the healthcare space and why it is important for advertisers to acknowledge and understand, Erica Kraus, SVP, US Health... Читать больше
We see the NFT world in terms of emerging technologies and the opportunities that they present when shaped for a brand and consumer needs
Steve Cumming, CEO & Co-Founder of EQUITBL Читать больше
Cali Bondad celebrates diverse voices and perspectives as REVERSE's latest director
Earlier this year, production company REVERSE signed Cali Bondad for her first U.S. commercial representation, in which she quickly wrapped three... Читать больше
Your customer is now your audience
In the latest of our interview series exploring the intersection between content, culture and marketing, we chatted with Quynh Mai, Founder and CEO... Читать больше
Yell is making history as the first Thai agency with an international network
Yell Bangkok's Founder and CCO, Dissara Udomdej, fills us in on their new vision of emphasizing an 'Effectively Creative' work style with their... Читать больше
R/GA is on a mission to “design for a more human future”
Erik Oster, Editor of FutureVision and Associate Director of Marketing and Communications at R/GA, and Victoria Stapley-Brown, Manager,... Читать больше
The sourcing of marketing services is based on the value of both the strategic and creative outputs, and is very heavily based on people
Having started out on the client side working for blue chip companies, then moving to Grey and Lowe, Tina Fegent is an original innovator in the... Читать больше