Visibility can go a long way in improving one's confidence. Thais Frazão, CSO of Ogilvy Brazil, proves that having a leader that is supportive and... Читать больше
A firm believer in the power of strong ideas, Fanny gives us insight into her strategy for building a diverse and balanced team for success. Читать больше
Laura Semple, Chief Strategy Officer at Conill, explains the value in exploring subcultures to get to know your audience, and understanding the... Читать больше
Raquel Messias, Chief Strategy Officer at Lew'Lara\TBWA, fills us in on the key to brand consistency and being able to discern what's right for the... Читать больше
Storytelling is a human plan and it is always more valuable than a channel/format plan. Powerful stands for brands are best built through stories. Читать больше
How strategic planning can help brands battle the virus. Читать больше
We would like to thank Laura Chiavone, Chief Strategy Officer, Tribal Worldwide-New York for taking the time to participate in this interview... Читать больше