Top Interviews From The Advertising Industry
Популярные интервью
Own Your Thought Process: Sheida Karami, MullenLowe LA
Everyone else on your team will cover off on the other details but a great strategist is one who sees things in multiple perspectives and has an... Читать больше
Embrace Growth Fearlessly: Colton Morris, Mediahub Boston
Knowing your audience is a significant portion of the job, but truly disruptive insights carry the ability to empower. Читать больше
Power Behind the Throne: Remi Couzelas, Head of Planning, 303 MullenLowe
As a planner you need to think about what is going to be the creative output and then how you put together a team to deliver that. Читать больше
No Ego in the Equation: Laurent Ponce, MullenLowe France
Stay curious, think critically, and put your ego aside. Читать больше
Never a Right or Wrong: Jessica Abraham, GGH MullenLowe
In a nutshell: A good strategist is able to reduce complexity with precision while being inspirational and opening new worlds at the same time. Читать больше
Leave Ego at the Door: Zac Goldberg & Craig Merett, 303 Mullenlowe
I do like to describe it as my most successful relationship - something my fiancé hates. Читать больше
'Mona Lisa' is Here: Bart Pawlak, ECD, 303 MullenLowe
Maybe, not so much the other way around. You probably won’t get as many bona fide ‘artists’ admitting to being influenced by advertising. Читать больше
We Need a Seat at the Table: Martha Soler, MullenLowe Mexico
There are still cultural constructs in place that normalize certain beliefs and attitudes that will take an enormous amount of education and action... Читать больше
Lowe Lintas and Axis Bank: An Open Heart Relationship
In a battleground shift in the banking industry, we had triumphed in positioning Axis Bank as the true spirit behind a new, young and progressive... Читать больше
The Challengers: Veronica Millan, MullenLowe Group
We use the term “challenger” as part of our branding, but it’s also because it’s part of our culture. Читать больше