Top Interviews From The Advertising Industry
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On the road to better sustainable practices, every little initiative can help
RAPP's Strategy Director, Chloe Farzulla, delineates the agency's strategy to advising clients on eco-conscious work. Читать больше
Make space to listen, connect, and celebrate women in the industry
RAPP’s SVP Head of Talent, Dawn Serra, weighs in on making the industry more inclusive through community building, mentoring, and providing support... Читать больше
Melissa Marano, RAPP: "Retail media is not only an acquisition play, but a retention play for brands and the services they offer."
Customer data, in-store and online activations, multiple brand touch points and personalization have fueled growth of retail media and its... Читать больше
Shiona McDougall, RAPP: "Brands who take responsibility for really knowing their customers through data are able to serve them better."
With a people-first, holistic approach, RAPP owns the buyer experience and customer relationship through data and community. Shiona McDougall,... Читать больше
"The job of being a creative just got a lot more specialized." Michael Couch, RAPP
Chatting with Michael Couch, VP, Technology Strategy & Transformation at RAPP, we learn more about how the agency leverages tech and data into... Читать больше
"Authentic support is about showing up all year round, not just when it's trendy.": Nicole Simpson, RAPP
We had the opportunity to chat with Nicole Simpson, Director of DE&I at RAPP, about the importance of safe spaces, impactful work, and how brands... Читать больше
RAPP's ethos of 'standing up for individuality' drives their unique approach to depicting the many faces of parenthood
Shari Reichenberg, Regional President at RAPP East, shares how her experiences as a parent shapes her inclusive approach to work, and sheds light... Читать больше
"Embrace the future and new ways of doing things": Allison Gilbert, RAPP
We had the opportunity to chat with Allison Gilbert, Associate Director of DE&I at RAPP US/UK, about challenging the barriers women still face in... Читать больше
RAPP's commitment to DE&I goes beyond just creating a seat at the table
As Black History Month comes to a close, it's important to remain committed to creating lasting change on the journey to equality. We had a moment... Читать больше
Growth sprouts from a relentless commitment to actions that create success
In conversation on new business and growth with David Anders, EVP of Business Development at RAPP, we learn more about how to choose the right... Читать больше