"45% of NFL fans and 46% of Super Bowl viewers are women." Читать больше
"I think too much is driven towards the average man." Читать больше
"For every 100 ad campaigns we might see, only 1-3% might have a truly amazing response rate." Читать больше
"Nerf war veterans and staircase cardboard sled teams." Читать больше
"Of course, great work trumps everything. No pun intended." Читать больше
"When a brand does get everything just right, I smile for them and throw bitcoins and cartwheels at them." Читать больше
"There is an opportunity for brands to speak more broadly and appeal more directly to women." Читать больше
"63% of Americans believe the Super Bowl is not an appropriate place for political messages." Читать больше
"You’re a big, rich, established CPG brand that wants a 1st quarter top of mind boost." Читать больше
"I think brands can only comment on social and/or political causes that are connected to the brand" Читать больше