R/GA Ventures and IPG are joining forces to announce their investment in a new year-long collaboration platform that will explore the changing digital landscape driven by data, the R/GA Data Venture Studio.
The Studio will promote innovation in new data-powered value exchanges between consumers and brands by engaging emerging technology found across the global startup ecosystem. R/GA will bring together a select group of industry-leading brands (including R/GA and IPG clients) to participate as Studio partners.
Studio partner opportunity areas will include privacy tech, value exchange models, data security, personalization and targeting, and data security.
The announcement of this Studio is building on the success of our Global Sports Venture Studio model for the last two years, engaging with multiple industry leading brands.
