Заголовок | Gift Shop |
Агентство | Dentsu Inc. |
Кампания | Hotel Japan Gift Shop |
Рекламодатель | Hotel Japan |
Бренд | Hotel Japan |
Дата первой трансляции/Публикации | 2015 |
Слоган | colors, pictures, squares, |
философия | We designed colorful wrapping papers that can be utilized in multiple ways by cutting them into different sizes; business cards, leaflets, gift ribbons and even cushioning materials. Following this style, the catalog was designed and bound in a unique style. |
Проблема | The brief was to develop a design system for Hotel Japan — a small gift shop in Tokyo. |
Результат | Despite being located in a remote area and without doing any PR, the shop was spotted by high culture magazines like Monocle, and featured as “Top 100 Must Visit Places in Tokyo” in 2014. |
Тип медиа | Брошюра |
Продакшн Студия | TYO Production Inc. |
Руководитель группы по связям с рекламодателями | Yumi Masuda |
Креативный директор | Morihiro Harano |
Копирайтер | Haruko Tsutsui |
Копирайтер | Scott Lehman |
Арт-директор | Yoshihiro Yagi |
Продюсер агентства | Misato Tachibana |
Проектная фирма | PEN Inc |
Проектная фирма | Creative Power Unit |
Графический дизайнер | Taiji Kimura |
Графический дизайнер | Daisuke Hatakeyama |
Графический дизайнер | Hirono Matsunaga |
Фотограф | Takaya Sakano |
Продюсер | Shunichi Takano |
Продюсер | Yuta Harasawa |
Printing Director | Shinya Tamura |