ЗаголовокBe Cool Be Nice
Агентство
Кампания Be Cool Be Nice
Рекламодатель Be Cool Be Nice
Бренд Be Cool Be Nice
Дата первой трансляции/Публикации 2017 / 11
Бизнес сектор Информированность о болезнях, группы поддержки и ассоциации
философия The official Be Cool Be Nice animated film made by MPC features a cast of characters with designs from fashion all-stars Christopher Bailey, Pat McGrath, Chaos Fashion, Henry Holland and more. Sunshine and MPC have collaborated with the anti-bullying movement Be Cool Be Nice to produce the animated music video featuring characters created with design direction from a cast of fashion all-stars.
The international Be Cool Be Nice movement is aimed at helping to combat cyber-bullying by encouraging people to communicate and use social media in a positive and proactive way.
The Be Cool Be Nice movement launched last year with help from Kendall Jenner and Willow Smith on the covers of Garage magazine (Fall/Winter2016) and an unprecedented Snapchat x Be Cool Be Nice collaboration. The movement has also seen a Times Square takeover with animation by Sunshine and a window installation at The Conran Shop. The film will be distributed on Viacom’s network as interstitials on MTV and Nickelodeon.
Тип медиа Телевидение и кино
Длина
VFX
Продакшн Студия
Head of Brand Communications
Lead Lighting
Lead Animation
Producer
Head of Art
Исполнительный продюсер
Creative Chairman
Art Director
Креативное агентство
VFX Supervisor
VFX Supervisor
VFX Producer
Production Coordinator
Post Production House
Графики движения
Executive Producer
Director
Compositor
Director

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