Заголовок | Road to the Final |
Агентство | Wieden + Kennedy Amsterdam |
Кампания | Road to the Final |
Рекламодатель | Heineken |
Бренд | Heineken |
Дата первой трансляции/Публикации | 2013 / 4 |
Бизнес сектор | Пиво, сидр, лагерное пиво |
История | As some of the best football teams in the world battle it out in the Quarter-Finals of the UEFA Champions League, Heineken unveils the latest instalment of the ‘Road to the Final’ with the launch of a new global ad campaign, demonstrating how, with imagination and resourcefulness, one man is able to witness club football’s most prestigious event – the Final itself. 'The Final' sees the Heineken Legend, a huge football fan, being presented with the opportunity of a lifetime - a ticket to the UEFA Champions League Final. The narrative follows him in a nail-biting race against the clock to get from the depths of the Amazon to the Final in London in just 48 hours. Along the journey, he uses a combination of resourcefulness, imagination and inventiveness to charm his way into the good graces of a variety of eccentric characters. They, in turn, help him stay on the move and make it to his Champions League pitch side seat with mere seconds to spare. |
Тип медиа | Телевидение и кино |
Длина | |
Звуковая дорожка | Kalinka |
Исполнительный креативный директор | Mark Bernath |
Креативный директор | Mark Bernath |
Исполнительный креативный директор | Eric Quennoy |
Креативный директор | Eric Quennoy |
Арт-директор | Craig Williams |
Копирайтер | Zach Watkins |
Руководитель производства | Erik Verheijen |
Продюсер агентства | Jaime Tan |
Директор рабочей группы клиента | Clare Pickens |
Специалист по работе с заказчиками | Jorge Fesser |
Закупщик художественного оформления | Andrew Koningen |
Директор | Fredrik Bond |
Оператор-постановщик | Roman Vasyanov |
Продюсер | Alicia Richards |
Менеджер проекта | Jackie Barbour |
Исполнительный продюсер | Helen Kenny |
Редактор | Tim Thornton-Allan |
Звуковой дизайн компании | Raja Sehgal |
Композитор | I. Larionov |
Музыкальная компания / Композитор | Mad Planet |
Колорист | Aubrey Woodiwiss |
Колорист | Luke Morrison |
3D-графика | James Mullholland |
3D-графика | Nico Domarego |
3D-графика | Ed Hicks |
3D-графика | Dan Moore |
3D-графика | Adam Darrah |
3D-графика | Joakim Riedinger |
3D-графика | Jacob Gonzales |
3D-графика | Ciaran Moloney |
Производство | Paul Schleicher |
Производство | Luis Martin |
Фотограф | Christian Webber |
Associate Post Producer | Javier Perroud |
Planner | Nick Docherty |
Connections Planner | Richard Oldfield |
Group Account Director | Jordi Pont Gasau |
Global Brand Director | Cyril Chazat |
Global Manager | Anuraag Trikha |
Communication Manager | Agnieszka Gorecki |
Business Affairs | Michael Graves |
Assistant Editors | Phil Hignett |
Assistant Editors | Patrick Ryan |
Music Supervisor | Sam Morris |
2D Lead | Jay Bandlish |
2D Artists | James Pratt |
2D Artists | Zoe Cassey-Hayes |
Bumper Director | Nick Rutter |
2D Assistant | Siro Valente |
2D Assistant | Douglas Haynes |
2D Assistant | Andrew Curtis |
3D Lead | David Lawson |
Nuke Artist | Emma White |
3D Rigger | Andreas Greichen |
Matte Painters | Nathan McKenna |
Matte Painters | Kieran Belshaw |
Matte Painters | Jiyoung Lee |
Matte painter | Aurelien Ronceray |