| Заголовок | Lyft |
| Агентство | RPA |
| Кампания | Honda Lyft - Nick Thune |
| Рекламодатель | Honda Motor Co., Ltd. |
| Бренд | Honda |
| Posted | Декабрь 2014 |
| Бизнес сектор | Автотранспорт |
| История | Honda debuts an online video series, “Brad, the Lyft Driver," a hidden-camera-style social video starring comedian Nick Thune and the all-new 2015 Fit. In it, Thune’s charming, offbeat character, Brad, imparts wisdom while surprising unsuspecting passengers and engaging them in fun comedic performances. In one scene, Brad talks about the importance of maintaining a good vibe in the car, which segues to him with a passenger and yelling obnoxiously out the window at people. In another, Brad discusses how he connects with passengers on a personal level, and he is seen playing odd personalized songs for people. The video series was directed by Fred Savage, who also directs “Modern Family” and “Always Sunny in Philadelphia.” |
| Тип медиа | Веб-фильм |
| Длина | |
| Главный креативный директор | Joe Baratelli |
| Исполнительный креативный директор | Jason Sperling |
| Creative Social Media Director | J Barbush |
| ACD, Copywriter | Sarah Mary Bates |
| Sr. Art Director | Leo Borges |
| Копирайтер | Josh Hepburn |
| Арт-директор | Joaquin Salim |
| Копирайтер | Peter Megler |
| Social Media Copywriter Intern | David Bassine |
| Social Media Copywriter Intern | Gabrielle Flam |
| Chief Production Officer | Gary Paticoff |
| Исполнительный продюсер | Isadora Chesler |
| Продюсер | Phung Vo |
| Director of Business Affrairs | Maria Del Homme |
| Senior Business Affairs Manager | Jennifer Ross |
| Management Account Director | Brett Bender |
| Account Director, National/Corporate Advertising | Jeff Moohr |
| Management Supervisor | Cathy O'Gorman |
| Делопроизводитель | Angelica Hollander |
| Ассистент исполнительного руководителя по учетной записи | Cory Hauser |
| Продакшн Студия | über content |
| Директор | Fred Savage |
| Исполнительный продюсер | Preston Lee |
| Линейный продюсер | Tom Lowe |
| Редактор | Teddy Gersten |
| Заместитель редактора | Leah Turner |
| Post Producer | Alexa Atkin |
| Художник огня | Wes Waldron |
| Flare Artist | Steven Williams |
| Исполнительный продюсер | Rob Van |
| Mix and Sound Design | Lime Studios |
| Звукооператор | Dave Wagg |
| Assistant | Adam Primack |
| Исполнительный продюсер | Jessica Locke |
| Актер / Знаменитость | Nick Thune |
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СМОТРЕТЬ ВСЕReflections
- БРЕНД:
- Apartments.com
- АГЕНТСТВО:
- RPA
Title
- БРЕНД:
- Apartments.com
- АГЕНТСТВО:
- RPA