Pascal Beucler

Pascal Beucler

Senior Vice President & Chief Strategy Officer at MSLGroup
Suresnes, France

Обо мне

Help define, share and implement the global strategy in all regions, developing tools and business approach,
supporting thought-leadership initiatives

Должности

Senior Vice President & Chief Strategy Officer
Paris, France
2009 - В настоящее время здесь (15 лет 2 месяца)
Help define, share and implement the global strategy in all regions, developing tools and business approach, supporting thought-leadership initiatives
VP Strategy & International Network
Paris, France
September 2005 - May 2009 (3 года 8 месяцев)
Brand Strategy, Research & Development, Tools & Methodology, International New Business, Acquisitions & Partnerships
Directeur général
Suresnes, France
2001 - 2005 (4 года)
Managing Director, in charge of strategy & development in France and abroad
Managing Director
Publicis Design
France
1998 - 2001 (3 года)
Branding & Design, Corporate, Product, Retail, WebDesign
Maître de Conférence puis Professeur Associé
92200 Neuilly-sur-Seine, France
1994 - 2000 (6 лет)
Semiotics & Communications, Post-Graduate Studies
visiting professor
HEC
Paris, France
1995 - 1999 (4 года)
He has conducted research and published articles on branding, corporate communications, image strategy and digital.
Among the clients Pascal is advising for their identity, image & communications strategy: French MoD, Hachette, Renault, L'Oréal, Carrefour; Pascal joined MS&L Group as SVP, Chief Strategy Officer in September 2009, helping to develop and implement the newly formed company's global strategy, particularly in the fields of research & development, business strategy (practices, strategic tools, etc.), strategic planning, trends & market surveys, audience intelligence, evaluation of the skills an expertise of potential acquisitions and branding strategy.
Pascal joined Intelligences, a strategic consultancy of Publicis, in 1987. In 1994 he was promoted Partner at Publicis Consultants, and in 2001, he became GM at Carré Noir, Publicis design & branding agency.
In 2005, he was appointed Vice-President of Publicis Consultants | Worldwide, in charge of Brand Strategy & International Network,
MD Intelligences
Paris, France
1987 - 1998 (11 лет)
Corporate Image & Reputation, Communications Audits & Strategies, Image & Text Analysis

Образование

Bachelor of Arts; master's degree; post graduate degree - History; Language Sciences; Linguistics; Semi-Linguistics

1982 - 1987 (5 лет)
Pascal; . He's an Associate Professor at CELSA (Paris IV Sorbonne) and a visiting professor at HEC (French business college). He has conducted research and published articles on branding, corporate communications, image strategy and digital.

Post-Graduate Language Sciences

1980 - 1986 (6 лет)
BA in History BA in Linguistics MA in Linguistics & Dicdactics Post-Degree in Semiolinguistics

Подобные таланты

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