| Заголовок | Next 100 |
| Агентство | 72andSunny |
| Кампания | Next 100 |
| Рекламодатель | National Football League NFL |
| Бренд | National Football League |
| Posted | Апрель 2020 |
| Бизнес сектор | Спортивные команды, спортивные мероприятия |
| История | We created a film that aired immediately before the game’s kick off about a 13 year old kid, named Maxwell ‘Bunchie’ Young, running a football kick return back across the country. Along the way, he and a crew of fans and players he picks up visit NFL legends and landmarks. The film comes to a crescendo when Bunchie and his 32 new friends run onto the Super Bowl LIV field in Miami LIVE during the game’s televised broadcast to deliver the Super Bowl game ball to the referee in front 60,000+ fans in stadium and over 100+ million on live TV. |
| Тип медиа | Другие |
| Длина | |
| Executive Vice President Chief Marketing Officer | Tim Ellis |
| Senior Vice President, Global Brand | Julie Haddon |
| Vice President Global Brand | Melvin Lenzy |
| Senior Producer | Lucy Hallowell |
| Senior Vice President Football Communications and Marketing | Tracy Perlman |
| Manager Football Communications and Marketing | Chris McAvey |
| Marketing Communications Assistant | Chris Taylor |
| Manager Global Brand Consumer Marketing | Sydney Harris |
| Coordinator Marketing | Jessica Belz |
| Senior Vice President | Jon Schwartz |
| Vice President Communications | Samantha Roth |
| Senior Vice President | Ian Trombetta |
| Senior Director Player Social Marketing | Rich Elmore |
| Director Club Social Strategy | Sana Merchant |
| Social Content | Bryce Gustafson |
| Manager Social Media Operations | Russell Simon |
| Vice President Social Media Marketing | David Feldman |
| Senior Director Club Marketing | Taryn Hutt |
| Founder Creative Chairman | Glenn Cole |
| Исполнительный креативный директор | Jason Norcross |
| Исполнительный креативный директор | Keith Cartwright |
| Креативный директор группы | Zach Hilder |
| Креативный директор группы | Erwin Federizo |
| Дизайнер | Chris Ruh |
| Копирайтер | Garrett Radford |
| Group Production Director | Nicole Haase |
| Sr. Film Producer | Katie Gaul |
| Jr. Film Producer | Tanya Zaccaro |
| Директор группы бренда | Simon Hall |
| Директор бренда | Katie Martin |
| Бренд-менеджер | Kayla Moe |
| Директор стратегической группы | John Graham |
| Директор стратегической группы | Michael Lewis |
| Стратег | Ryan Hagan |
| Sr. Social Strategist | Kristin Barker |
| Partnerships Legal Sr. Manager | Noah Winter |
| Продакшн Студия | Prettybird |
| Директор | Max Malkin |
| VP Executive Producer | Ali Brown |
| Руководитель производства | Tracy Hauser |
| Линейный продюсер | Matt Wersinger |
| 1st Assistant Director | Rob Jackson |
| Администратор производства | Moira Hurley |
| Художник-постановщик | Jason Hamilton |
| Costume Designer | Kelle Kutsugeras |
| Редакционная компания | Mark Edinoff At Work Editorial |
| Редактор | Biff Butler |
| Исполнительный продюсер | Marlo Baird |
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