Заголовок | Car Crashes 1 |
Агентство | LOLA MullenLowe |
Кампания | Leave It To us |
Рекламодатель | Burger King |
Бренд | Burger King |
Дата первой трансляции/Публикации | 2019 |
Бизнес сектор | Рестораны и кафе быстрого приготовления |
философия | The WHOPPER is America’s favorite burger and there are people who just can’t wait to enjoy it, literally. Or at least that’s what we figured out after seeing a huge number of car crashes at our restaurants every year. That’s why we decided to be cheeky and use these real pictures to promote the launch of Burger King’s delivery service in the USA. The campaign was launched nationwide and later it ran in others countries like Spain, Brazil and Germany in magazines and outdoor. *None of these accidents resulted in injuries. |
Тип медиа | Анализ ситуации |
Global Marketing Officer | Fernando Machado |
Global Brand Manager | Marcelo Pascoa |
Главный креативный директор | Chacho Puebla |
Исполнительный креативный директор | Pancho Cassis |
Creative Director | Fred Bosch |
Creative Director | Fabio Brigido |
Креативный директор | Tomás Ostiglia |
Creative Copywriter | Enrique Torguet |
Creative Copywriter | Manuel Castillo |
Арт-директор | Manuel Castillo |
Арт-директор | Enrique Torguet |
Account Director | Tom Elliston |
Специалист по работе с заказчиками | Ana Pozuelo |
Делопроизводитель | Adriana González |
Стратегический планировщик | Marcelle Santos |
Agency Producer | Felipe Calviño |
Agency Producer | Diego Baltazar |
Head of Communications | Sarah Okrent |