Заголовок | Novomed White Cat |
Агентство | Impact BBDO |
Кампания | Hidden Allergy |
Рекламодатель | Novomed |
Бренд | Novomed |
Дата первой трансляции/Публикации | 2020 / 2 |
Продукт | Anti-allergy clinic |
Бизнес сектор | Здоровье и фармацевтические изделия |
История | In the region, allergies are most commonly linked to dust and pets. So we took those two elements to show people how, just like the causes of their allergies, what appears to be one thing may actually be something else entirely. We created a series of visuals featuring pets blending into their surroundings to show people how the causes of allergies aren’t that easy to spot and to encourage them to come to Novomed Centers so they could find out what they’re really allergic to. |
Тип медиа | Печать |
Главный креативный директор | Paul Shearer |
Арт-директор | Marcio Dotti |
Копирайтер | Simone Milani |
Ассоциированный креативный директор | Ben Griffiths |
Креативный директор | Logan Allanson |
Копирайтер | Jason Velasquez Burayag |
Дизайнер | Jithesh Narayanan |
Исполнительный креативный директор | Ali Rez |
Продюсер | Rebecca Ooi |
Специалист по работе с заказчиками | Rubina Ahmed |
Фотограф | Edmund Leong |
Ретушер | Justin Chan |
Ретушер | Lim Hui Jing |