Chris Garbutt

Chris Garbutt

Chief Creative Officer, Global Co-President at Virtue
New York, United States

Обо мне

Chris is responsible for the creative excellence of Virtue and VMG. For over two decades,
Garbutt has been an influential marketing creative leader. Originally South African, he has
worked in Europe and the US, across brands such as Adidas, Apple, Airbnb, McDonalds,
Unilever, Coca Cola and Louis Vuitton. Before VMG, he co-founded a marketing consultancy, PLTFRMR. Prior to that, he was Global Chief Creative Officer of TBWA. His work and leadership have won numerous awards, including several Cannes Grand Prix, Clios and D&AD “Agency of the Year” and inclusion for TBWA in Fast Company’s “World’s Most Innovative Companies.

Опыт в секторе
Премии

Моя работа

SEE ALL WORK
8729 Cash_Bitcoin

Cash_Bitcoin

БРЕНД:
McDonald's
АГЕНТСТВО:
TBWA\Chiat\Day New York
3904 Drought

Drought

БРЕНД:
Big Trees Project
АГЕНТСТВО:
TBWA\Thailand
3694 Wildfire

Wildfire

БРЕНД:
Big Trees Project
АГЕНТСТВО:
TBWA\Thailand
5860 Apollo

Apollo

БРЕНД:
McDonald's
АГЕНТСТВО:
TBWA\Thailand
5088 Hey Jude

Hey Jude

БРЕНД:
McDonald's
АГЕНТСТВО:
TBWA\Thailand
4644 Hot Wheels

Hot Wheels

БРЕНД:
McDonald's
АГЕНТСТВО:
TBWA\Thailand
4460 Man U

Man U

БРЕНД:
McDonald's
АГЕНТСТВО:
TBWA\Thailand

Должности

Chief Creative Officer, Global Co-President
Brooklyn, United States
November 2020 - В настоящее время здесь (3 года 4 месяца)
Chief Creative Officer
New York, United States
May 2014 - August 2015 (1 год 3 месяца)
In addition to being CCO, Chris is a member of the agency’s Worldwide Creative Council. He has won numerous awards – including Grand Prix – in nearly every industry festival around the world.
Prior to his current assignment, Chris was Chief Creative Officer of O&M Paris, where he won an average of seven Cannes Lions per year and propelled the agency to the status of one of the top creative agencies in France and the world.
Chris is constantly looking for new and surprising ways to engage people with brands. He’s obsessed with making brands matter in people’s lives. He’s driven to connect to people with social media, to inspire play with gaming, to move audiences emotionally with storytelling and to create product innovation that’s useful in life.
Chris hails from South Africa, but lived in Europe for 11 years before moving to New York City. Prior to joining O&M, he was a creative director for top agencies such as TBWA Hunt Lascaris South Africa (ranked top creative agency globally for two years) and TBWA Paris (ranked Agency of the Year at Cannes five years in a row).
18068 What if?

What if?

БРЕНД:
Nascar
АГЕНТСТВО:
Ogilvy Worldwide
14691 My Nation

My Nation

БРЕНД:
NASCAR
АГЕНТСТВО:
Ogilvy Worldwide
15343 Team

Team

БРЕНД:
NASCAR
АГЕНТСТВО:
Ogilvy Worldwide
16829 Pledge

Pledge

БРЕНД:
NASCAR
АГЕНТСТВО:
Ogilvy Worldwide
16224 Tug of War

Tug of War

БРЕНД:
Caterpillar
АГЕНТСТВО:
Ogilvy Worldwide
18105 Driving Range

Driving Range

БРЕНД:
Caterpillar
АГЕНТСТВО:
Ogilvy Worldwide
13594 Will You?

Will You?

БРЕНД:
Tiffany & Company
АГЕНТСТВО:
Ogilvy Worldwide
9157 Men + Care

Men + Care

БРЕНД:
Dove
АГЕНТСТВО:
Ogilvy Worldwide
Creative Director
Levallois-Perret, France
January 2007 - April 2014 (7 лет 3 месяца)
5769 Moving

Moving

БРЕНД:
Vittel
АГЕНТСТВО:
Ogilvy Paris
13070 Couch Converter

Couch Converter

БРЕНД:
Vittel
АГЕНТСТВО:
Ogilvy Paris
13718 Real Life

Real Life

БРЕНД:
Allianz
АГЕНТСТВО:
Ogilvy Paris
7447 Babolat Play

Babolat Play

БРЕНД:
Babolat
АГЕНТСТВО:
Ogilvy Paris
11939 1. Guitarist

1. Guitarist

БРЕНД:
Ford
АГЕНТСТВО:
Ogilvy Paris
12256 Project presentation

Project presentation

БРЕНД:
Ford
АГЕНТСТВО:
Ogilvy Paris
17703 Teaser

Teaser

БРЕНД:
Ford
АГЕНТСТВО:
Ogilvy Paris
17723 Dragon Flight Joe

Dragon Flight Joe

БРЕНД:
Prince
АГЕНТСТВО:
Ogilvy Paris
14592 Introducing ZigZag

Introducing ZigZag

БРЕНД:
Prince
АГЕНТСТВО:
Ogilvy Paris
14418 Introducing Rick

Introducing Rick

БРЕНД:
Prince
АГЕНТСТВО:
Ogilvy Paris
15103 Introducing Prince

Introducing Prince

БРЕНД:
Prince
АГЕНТСТВО:
Ogilvy Paris
14846 Introducing Lily

Introducing Lily

БРЕНД:
Prince
АГЕНТСТВО:
Ogilvy Paris
14696 Introducing Moustachio

Introducing Moustachio

БРЕНД:
Prince
АГЕНТСТВО:
Ogilvy Paris
16100 Introducing Joe

Introducing Joe

БРЕНД:
Prince
АГЕНТСТВО:
Ogilvy Paris
13778 Introducing Barry

Introducing Barry

БРЕНД:
Prince
АГЕНТСТВО:
Ogilvy Paris
Creative Director
Levallois-Perret, France
January 2007 - April 2014 (7 лет 3 месяца)
5769 Moving

Moving

БРЕНД:
Vittel
АГЕНТСТВО:
Ogilvy Paris
13070 Couch Converter

Couch Converter

БРЕНД:
Vittel
АГЕНТСТВО:
Ogilvy Paris
13718 Real Life

Real Life

БРЕНД:
Allianz
АГЕНТСТВО:
Ogilvy Paris
7447 Babolat Play

Babolat Play

БРЕНД:
Babolat
АГЕНТСТВО:
Ogilvy Paris
11939 1. Guitarist

1. Guitarist

БРЕНД:
Ford
АГЕНТСТВО:
Ogilvy Paris
12256 Project presentation

Project presentation

БРЕНД:
Ford
АГЕНТСТВО:
Ogilvy Paris
17703 Teaser

Teaser

БРЕНД:
Ford
АГЕНТСТВО:
Ogilvy Paris
17723 Dragon Flight Joe

Dragon Flight Joe

БРЕНД:
Prince
АГЕНТСТВО:
Ogilvy Paris
14592 Introducing ZigZag

Introducing ZigZag

БРЕНД:
Prince
АГЕНТСТВО:
Ogilvy Paris
14418 Introducing Rick

Introducing Rick

БРЕНД:
Prince
АГЕНТСТВО:
Ogilvy Paris
15103 Introducing Prince

Introducing Prince

БРЕНД:
Prince
АГЕНТСТВО:
Ogilvy Paris
14846 Introducing Lily

Introducing Lily

БРЕНД:
Prince
АГЕНТСТВО:
Ogilvy Paris
14696 Introducing Moustachio

Introducing Moustachio

БРЕНД:
Prince
АГЕНТСТВО:
Ogilvy Paris
16100 Introducing Joe

Introducing Joe

БРЕНД:
Prince
АГЕНТСТВО:
Ogilvy Paris
13778 Introducing Barry

Introducing Barry

БРЕНД:
Prince
АГЕНТСТВО:
Ogilvy Paris
Creative Director
Boulogne-Billancourt, France
April 2001 - December 2007 (6 лет 8 месяцев)
6147 Water

Water

БРЕНД:
Nissan
АГЕНТСТВО:
TBWA\PARIS
5932 Hill

Hill

БРЕНД:
Nissan
АГЕНТСТВО:
TBWA\PARIS
9493 Crocodile

Crocodile

БРЕНД:
Nissan
АГЕНТСТВО:
TBWA\PARIS
9421 Spider

Spider

БРЕНД:
Nissan
АГЕНТСТВО:
TBWA\PARIS
17514 Animal

Animal

БРЕНД:
Nissan
АГЕНТСТВО:
TBWA\PARIS
9496 Kid

Kid

БРЕНД:
Pedigree
АГЕНТСТВО:
TBWA\PARIS
5177 Pants (French)

Pants (French)

БРЕНД:
K2R
АГЕНТСТВО:
TBWA\PARIS
4725 Tie (French)

Tie (French)

БРЕНД:
K2R
АГЕНТСТВО:
TBWA\PARIS
6277 Dress (French)

Dress (French)

БРЕНД:
K2R
АГЕНТСТВО:
TBWA\PARIS
8668 Forest

Forest

БРЕНД:
Pedigree
АГЕНТСТВО:
TBWA\PARIS
6801 Lady

Lady

БРЕНД:
Pedigree
АГЕНТСТВО:
TBWA\PARIS
4434 Postcard

Postcard

БРЕНД:
Nissan
АГЕНТСТВО:
TBWA\PARIS
8223 Teasing Phase

Teasing Phase

БРЕНД:
Nissan
АГЕНТСТВО:
TBWA\PARIS
5751 Do You Speak Micra? (Teaser)

Do You Speak Micra? (Teaser)

БРЕНД:
Nissan
АГЕНТСТВО:
TBWA\PARIS
6102 Mom

Mom

БРЕНД:
Hansaplast
АГЕНТСТВО:
TBWA\PARIS
7799 Plugs

Plugs

БРЕНД:
Sony PlayStation
АГЕНТСТВО:
TBWA\PARIS

Образование

BA Graphic Design

1991 - 1995 (4 года)

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