Peter Souter

Peter Souter

Chief Creative Officer at TBWA\London
London, United Kingdom

Обо мне

Before joining TBWA, Peter Souter worked for AMV BBDO for 18 years, rising to deputy chairman and taking control of the creative department. As a copywriter Peter Souter has worked for brands such as The Economist, Sainsbury’s, Volvo, BT, Walkers and the RSPCA, to name but a few – while as executive creative director he oversaw award-winning work for Guinness, Dulux, the BBC, Bayer…we could definitely go on.

Peter Souther took time out of advertising in 2008 to write the TV series Married Single Other, commissioned by ITV. He continues to write for television, the theatre and radio in his spare time. “As an agency we certainly know how to create entertainment, whatever the channel,” he says. “And if we don’t do that there’s no earthly reason why a consumer should give us their time.”

Like many writers, Peter Souther appreciates precision. “That’s why I love Disruption: I’ve never heard a simpler and better way of explaining what we can do for brands.”

Опыт в секторе

Моя работа

SEE ALL WORK
9979 Just Browsing, Thanks

Just Browsing, Thanks

БРЕНД:
adidas
АГЕНТСТВО:
TBWA\London
6432 Orlando

Orlando

БРЕНД:
Ataxia UK
АГЕНТСТВО:
TBWA\London
5199 Nissan Connect- Wall shot

Nissan Connect- Wall shot

БРЕНД:
Nissan
АГЕНТСТВО:
TBWA\London
6821 Nissan Connect- Roof shot

Nissan Connect- Roof shot

БРЕНД:
Nissan
АГЕНТСТВО:
TBWA\London
6305 G'Day Boys

G'Day Boys

БРЕНД:
Bonds
АГЕНТСТВО:
TBWA\London
2567 Mother Africa

Mother Africa

БРЕНД:
Mother Africa
АГЕНТСТВО:
AMV BBDO
7956 Try something new today

Try something new today

БРЕНД:
Sainsbury's
АГЕНТСТВО:
AMV BBDO
11189 Click

Click

БРЕНД:
Make Povery History
АГЕНТСТВО:
AMV BBDO

Должности

Creative Director
London, United Kingdom
2567 Mother Africa

Mother Africa

БРЕНД:
Mother Africa
АГЕНТСТВО:
AMV BBDO
7956 Try something new today

Try something new today

БРЕНД:
Sainsbury's
АГЕНТСТВО:
AMV BBDO
11189 Click

Click

БРЕНД:
Make Povery History
АГЕНТСТВО:
AMV BBDO
5196 Cold Turkey

Cold Turkey

БРЕНД:
Nicorette
АГЕНТСТВО:
AMV BBDO
7025 Karate

Karate

БРЕНД:
Nicorette
АГЕНТСТВО:
AMV BBDO
10398 Can Fu

Can Fu

БРЕНД:
Pepsi Max
АГЕНТСТВО:
AMV BBDO
7377 Little Girl

Little Girl

БРЕНД:
Snickers
АГЕНТСТВО:
AMV BBDO
7058 God's Way

God's Way

БРЕНД:
Snickers
АГЕНТСТВО:
AMV BBDO
8022 Bones

Bones

БРЕНД:
Snickers
АГЕНТСТВО:
AMV BBDO
5953 Snackhand

Snackhand

БРЕНД:
Snackajacks
АГЕНТСТВО:
AMV BBDO
6090 Benefit of Doubt

Benefit of Doubt

БРЕНД:
The Economist
АГЕНТСТВО:
AMV BBDO
12160 Eight Words

Eight Words

БРЕНД:
The Economist
АГЕНТСТВО:
AMV BBDO
12167 Two Thirds

Two Thirds

БРЕНД:
The Economist
АГЕНТСТВО:
AMV BBDO
7779 Sit

Sit

БРЕНД:
The Economist
АГЕНТСТВО:
AMV BBDO
7972 Haircut

Haircut

БРЕНД:
Yell.com
АГЕНТСТВО:
AMV BBDO
6420 Fluff

Fluff

БРЕНД:
Dulux
АГЕНТСТВО:
AMV BBDO

Торговые организации

Oystercatchers Club, London

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