PEDRO BEXIGA

With a career of over 25 years, Pedro Bexiga is one of the most respected and awarded Portuguese creatives.

After working at Lowe, Leo Burnett and Euro RSCG as Creative Director, Pedro was invited, alongside partner Marcelo Lourenço, to start up the new Havas Group agency in Portugal - FUEL LISBOA.

The agency opened for business in 2006 with only four people and now is one of the biggest and most awarded agencies in the country with awards at Epica, Eurobest, Fiap, One Show, Clio and a Gold Lion at Cannes.

His “Mugshots” print campaign was selected by the Gunn Report as one of the most successful of 2011/2012.

In 2014, Fuel Lisboa was Agency of the Year at the MEIOS & PUBLICIDADE MARKETING AWARDS and, for the third time in a row, Creative Agency of the Year at the prestigious PRÉMIOS DE EFICÁCIA (Portugal “Effies”).

It’s also the only Portuguese agency in 2014 shortlisted in the film category at Cannes Lions (“Pride Heart”) and awarded at LIA, FIAP, Epica, Cresta and the Cristal Festival.

At the list “The 10 best campaign of 2014” by the Portuguese magazine Marketeer, 3 were created by Fuel (“Coming Out (Queer Lisboa)”, “Lights”(Euromilhões) and “Pride”(Continente).

He has been in the jury of many advertising festivals, like Eurobest, Cristal Awards, FIAP, New York Festivals, among others.

After 12 years at Fuel, Pedro and longtime creative partner Marcelo Lourenço stepped out of their confort zone and decided to start their own agency, Coming Soon.

Now in its 3rd year, Coming Soon is a well established, relevant and successful agency.