Заголовок | Come Together For A World of Understanding |
Brief | The Hyatt hotel in Atlanta celebrated the 50th anniversary of a landmark moment. In 1967, when civil rights leaders were denied a place to gather, the hotel, which would later be known as “Hotel of Hope” opened its doors. Today, the hotel reminds viewers and guests that it still stands for openness, togetherness and unity. When people come together, they do brilliant things.
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Агентство |
MullenLowe U.S.
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Кампания |
Come Together For A World of Understanding
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Рекламодатель |
Hyatt
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Бренд |
Hotel
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Posted | Ноябрь 2017 |
История | Fifty years ago, Hyatt opened their doors to leaders of the civil rights movement. As the story goes, while looking for a place to hold an integrated convention in the city of Atlanta, they faced one shut door after the other. And after being turned away by yet another establishment, the group quickly looked across the street to a construction site that would later become the Hyatt Regency. |
Тип медиа |
Веб-фильм
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Главный креативный директор |
Mark Wenneker
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Исполнительный креативный директор |
Tim Vaccarino
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Исполнительный креативный директор |
Dave Weist
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Креативный директор |
Ben Salsky
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Креативный директор |
Blake Winfree
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Арт-директор |
Sarah Dudek
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Копирайтер |
Sarah Crist
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Директор по стратегии |
Kristen Cavallo
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Руководитель планирования группы |
Elizabeth Paul
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Менеджер проекта |
Sarah Libby
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Директор рабочей группы клиента |
Jesse Brandt
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Делопроизводитель |
Judith Berg
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Исполнительный креативный директор цифрового формата |
Max Wild
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Директор |
Katherine Riemer
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Директор |
Lauren Naru
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Продакшн Студия |
Picture Farm
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Директор |
Simon Benjamin
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Исполнительный продюсер |
John Fego
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Редактор |
Emile Doucette
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Редактор |
Winnie Cheung
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