Udo Nery

Rolling stones gather no moss and I’m constantly changing to help brands to roll through any challenge.

For almost 20 years, I’ve been mixing traditional and digital advertising in top ad agencies, such as Africa DDB, Leo Burnett, ampfy, BETC/Havas, and, currently, Havas H&Y. Over this period, I’ve created integrated works for blue-chip clients like Anheuser-Busch, Procter & Gamble, Disney, Universal Music, Lenovo, Telefonica Mobile, General Mills, Philip Morris, Janssen Johnson & Johnson, Sanofi, and Walmart, among others. I’ve also been a juror at several ad festivals and I had my work recognized by many awards and publications.

Now I use this large experience as a copywriter not just to find the best title, text or tagline, but to create the most innovative data-driven storytelling as well. Whether for a print, ooh, film, product, branded content, social media, campaign, all of this together or something entirely new.

As an eternal apprentice, I’m a team player always open to create collaboratively. But with my leadership abilities, management skills and resilience, I take the projects reins every now and then, helping to improve creativity, profitability and acting in place of the lead creatives when it is necessary.

When I'm not helping brands to roll, I’m training for the next half marathon, bodyboarding in touch with nature, cooking with friends or traveling with my family.

To know more about my work, please, visit udonery.com.