Заголовок | LX Celsius |
Агентство | Leo Burnett Publicidade, lda. |
Кампания | LX Celsius – The Lisbon weather forecast powered by the people’s clotheslines. |
Рекламодатель | Lisbon City Council |
Бренд | Lisbon City Council |
Дата первой трансляции/Публикации | 2016 / 4 |
Бизнес сектор | Информация и услуги правительства |
История | LX Celsius is a meteorological app that reports the local forecast based on one of Lisbon’s iconic elements: the Clothesline. Based on this iconic element, we’ve created an app that reports the local forecast. But more than that. It also suggests the perfect activities for the days’ weather. Come rain or shine. The app also provides specific sounds for each season. The LX Celsius is already available for free download on the App Store.Coming soon, on the Google Play. |
философия | Around the world, people check the weather forecast by peeking at the news.In Lisbon, people just peek at their neighbours’ clotheslines. Based on this iconic element, we’ve created an app that reports the local forecast. But more than that. It also suggests the perfect activities for the days’ weather. Come rain or shine. The app also provides specific sounds for each season. |
Проблема | To promote the city. |
Результат | LX Celsius is a meteorological app that reports the local forecast based on one of Lisbon’s iconic elements: the Clothesline. The Leo Burnett Lisboa and the Lisbon City Council invite everybody, from citizens to tourists, to download the app and discover the local forecast powered by the people’s clotheslines. The app was developed in collaboration with WIG digital agency, and Dizplay Soundlab was in charge of the sound production. The LX Celsius is already available for free download on the App Store.Coming soon, on the Google Play. |
Тип медиа | Приложения |
Длина | |
Звуковая дорожка | Dizplay Soundlab |
Больше информации | https://itunes.apple.com/pt/app/lxcelsius/id1077486441?mt=8 |
Исполнительный креативный директор | Luciana Cani |
Креативный директор | Steve Colmar |
Арт-администратор | Nuno Salvaterra |
Арт-директор | Guilherme Nunes |
Арт-директор | Bernardo Pimentel |
Копирайтер | Raul Palhares |
Копирайтер | Diogo Figueira |
Дизайнер | Nuno Salvaterra |
Дизайнер | António Silva |
Продюсер | Hugo Lage |
Продюсер | Inês Correia |
Руководитель производства | Cristina Almeida |
Продюсер | Antonio Junior |
Вклад агентства | Rafaela Andrade |
Разработчик приложений | João Ferreira |
Разработчик приложений | Luís Antunes |
Sound Recording | Rui Miguel |
Sound Recording | Jorge Cabanelas |
Звукорежиссер | Rui Miguel |
Фотограф | Gnunes Myopia |
Разработчик приложений | WIG |
Звуковой дизайн компании | Dizplay Soundlab |