Обо мне
A motivated, creative marketer with a decade of experience in driving business growth through innovative strategies on and offline. Particular interest in music, sport and technology.
Current: Leading creative output for Havas Sports & Entertainment and Cake, part of the global Havas network, and agency for brands including EE, EA, Carling, Barclays, One Direction and Sony.
Working across a broad range of marketing disciplines, including social media, digital, PR, content, ATL and experiential activity. International experience within the Havas group in New York - 3 month secondment in 2013.
Conceived, created and ran the Havas Social Newsroom at Cannes Advertising Festival 2014 and 2015: a real-time content creation hub generating news and content from around the festival. (Search #havascafe).
Навыки
- Public Relations
- Social Media
- Social Media Marketing
- Digital Marketing
- New Business Development
- Relationship Marketing
- Marketing
- Marketing Strategy
- Marketing Communications
- Spanish
- Integrated Marketing
- French
- Event Management
- Press Releases
- Lead Generation
- Business Development
- Management
- Content Marketing
- Events
- Copywriting
- Strategic Communications
- Digital Strategy
- Digital Media
- Strategic Partnerships
- Partnerships
- Sponsorship
- Sponsorship Activation
Талант, который, возможно, вас заинтересует
Richard Kirshenbaum
Founder & Chief Executive Officer
NSG/SWAT
Tamara Ingram
Former Chairman
Wunderman Thompson
Bruno-Georges David
Président
Communication Sans Frontières
Joe Sciarrotta
USA CCO
Ogilvy & Mather, Chicago
Mark Lund
President McCann Worldgroup UK and Europe
McCann Worldgroup UK
Должности
Associate Creative Director
Cake UK
London, United Kingdom
January 2016 - В настоящее время здесь (8 лет 3 месяца)
Leading creative output for Havas Sports & Entertainment and Cake, part of the global Havas network.
Overseeing creative for clients including Electronic Arts, Carling, ICC, ECB, Sony and Coca-Cola. Developing creative campaigns across consumer PR, content, social media, events, sponsorship and brand partnerships. Leading creative within new business pitches. Contributing to integrated responses within the Havas network.
Award wins include Retail & E-Commerce award @ Brand Republic Digitals 2016 for very.co.uk Summertime and Best Integrated Campaign for Virgin Atlantic @ Social Buzz Awards 2015
Overseeing creative for clients including Electronic Arts, Carling, ICC, ECB, Sony and Coca-Cola. Developing creative campaigns across consumer PR, content, social media, events, sponsorship and brand partnerships. Leading creative within new business pitches. Contributing to integrated responses within the Havas network.
Award wins include Retail & E-Commerce award @ Brand Republic Digitals 2016 for very.co.uk Summertime and Best Integrated Campaign for Virgin Atlantic @ Social Buzz Awards 2015
Chief Marketing Officer / Board Director
Cake UK
London, United Kingdom
July 2014 - January 2016 (1 год 6 месяцев)
Leading the creative as well as the marketing and new business output of Havas-owned award-winning PR, social media, experiential and content agency Cake. Driving growth within the global Havas network. Overseeing initiatives such as integration with Cake New York and the Havas Social Newsroom at Cannes Advertising Festival.
Global Business Development Director / Associate Board Director
Cake UK
London, United Kingdom
March 2011 - July 2014 (3 года 4 месяца)
Global Business Development Director / Associate Board Director at Cake in London and New York - part of the Havas Networks.
Account wins include Sony, River Island, Honda, Microsoft, Alton Towers and Coca-Cola.
Account wins include Sony, River Island, Honda, Microsoft, Alton Towers and Coca-Cola.
Marketing & New Business Manager
Cake UK
London, United Kingdom
December 2009 - March 2011 (1 год 3 месяца)
Marketing & New Business for brand entertainment agency Cake - part of the Havas/Euro RSCG networks.
Generating new business leads, attending prospect meetings, responding to briefs, pitching, PR for Cake, leading network integration initiatives as well as Cake's Awards programmes.
Generating new business leads, attending prospect meetings, responding to briefs, pitching, PR for Cake, leading network integration initiatives as well as Cake's Awards programmes.
PR Account Manager
Cake UK
London, United Kingdom
September 2006 - May 2010 (3 года 8 месяцев)
Managing high-profile national and international consumer PR/social media/experiential campaigns for the likes of Sky, Confused.com, Fox, Ben & Jerry's, Bupa, Wickes, Channelbee.com, Royal Navy/Marines, Ubisoft, Visit London, Ford (UK & Europe), Global Sports Forum and more.
