Заголовок | Said I Read You... But I Lied |
Brief | Audiobooks are so popular in Australia that when many people say they've "read" books, actually they haven't. That was the cue for Audible to enlist pop icon and self-confessed bookworm Michael Bolton to record a slightly adapted version of one of his classic songs. "Said I Read You...But I Lied" is a joyous cheese-fest in which Michael sends himself up while getting the message across loud and clear: reading books is now as easy as listening to music. |
Агентство | Emotive |
Кампания | Said I Read You... But I Lied |
Рекламодатель | Audible, Inc. |
Бренд | Audiobooks |
Posted | Ноябрь 2018 |
Бизнес сектор | Другие услуги Интернет |
История | Audiobooks |
Тип медиа | Веб-фильм |
Creative Director, Copywriter | Andrew Cameron |
Копирайтер | Nathan Burley |
Копирайтер | Henry Stafford |
Директор | Zane Pearson |
Продюсер агентства | Tracey-Lee Permall |
Продюсер агентства | Cara Logue |
Главный исполнительный директор (CEO) | Simon Joyce |
Коммерческий директор | Marshall Campbell |
Оператор-постановщик | Adam Howden |
Редактор | Uthayan Selvaraj |
Наборщик | Eden Martin |
Звукооператор | Jorge Vivo |
Звуковой дизайн компании | Rumble Studios |
PR-агентство | Poem |
Медиа-агентство | M2M |