Заголовок | Small But Mighty |
Brief | HydrExtreme by Consonant Skincare is the most potent hydration serum on the planet. Just one small bottle can hydrate your skin for a whole season. So, to counter Canada’s notoriously dry winter, a pop-up store was launched in Toronto inspired by HydrExtreme’s small-but-mighty formula. From a small retail footprint to tiny promo pieces and even a coupon that used your own micro dry skin flakes to reveal a HydrExtreme offer, every element of the campaign was designed with potency in mind. |
Агентство | Zulu Alpha Kilo |
Кампания | Small But Mighty |
Рекламодатель | Consonant Skincare |
Бренд | HydrExtreme |
Posted | Ноябрь 2019 |
Бизнес сектор | Гигиена и средства личной гигиены |
История | HydrExtreme by Consonant Skincare is the most potent hydration serum on the planet. Just one small bottle can hydrate your skin for a whole season. So, to counter Canada’s notoriously dry winter, a pop-up store was launched in Toronto inspired by HydrExtreme’s small-but-mighty formula. From a small retail footprint to tiny promo pieces and even a coupon that used your own micro dry skin flakes to reveal a HydrExtreme offer, every element of the campaign was designed with potency in mind. |
Тип медиа | Анализ ситуации |
Главный креативный директор | Zak Mroueh |
Креативный директор | Susie Lee |
Креативный директор | Gary Watson |
Директор по дизайну | Ryan Booth |
Дизайнер | Kevin Sato |
Дизайнер | Gala Tanaskovitch |
Арт-директор | Kevin Sato |
Арт-директор | Caroline Sierra-Bornais |
Копирайтер | Vinay Parmar |
Копирайтер | Monika Leck |
Копирайтер | Luke McNeill |
Менеджер по рекламе | William Baker |
Менеджер по рекламе | Kristina Breckon |
Исполнитель студии | Anna Harju |
Исполнитель студии | Ashleigh O’Brien |
Исполнитель студии | Andrew Martin |
Исполнитель студии | Brandon Dyson |
Менеджер студии | Greg Hepinstall |
Продюсер агентства | Laura Dubcovsky |
Account Management Team | Nadine Arsenault |
Account Management Team | Lisa Sousa |
Account Management Team | Skye Gandy |
Фотограф | Sarah Azzam |
Print Production Company | Seamliss Graphics and Marketing |
Print Production Company | Flash Reproductions |