Заголовок | The Offline Playlist |
Агентство | 360i |
Кампания | The Offline Playlist |
Рекламодатель | New Orleans Tourism Marketing Corporation |
Бренд | New Orleans Tourism Marketing Corporation (NOTMC) |
Posted | Апрель 2020 |
Бизнес сектор | Пункты назначения (Страны и места) |
История | First, we created a playlist that reflected the true sound of the city, as defined by years of listener habits. Then, we performed the playlist live, from start to finish, in its original order, at the iconic Preservation Hall, for lucky fans who followed it. The result was a first-of-its-kind, star-studded concert that reimagined what it meant to make a playlist in the first place. The lineup included Jon Batiste (Late Show with Stephen Colbert), Irma Thomas, Curren$y, Mannie Fresh, Alynda Segarra, Boyfriend, Dirty Dozen Brass Band, and other local stars who collectively make up six Grammy nominations, seven platinum albums, 23 Hot 100 singles, and more than 100 million Spotify streams. In total, the project produced a historic concert, live album, sponsored Spotify content, broadcast commercials, out of home, social and influencer content, and a full-length documentary which has embarked on an international festival tour. |
Тип медиа | Другие |
Длина | |
New Orleans Tourism President & CEO | Mark Romig |
New Orleans Tourism VP Marketing & Special Events | Jeremy Cooker |
Главный креативный директор | Menno Kluin |
Исполнительный креативный директор | Frank Cartagena |
Исполнительный креативный директор | Sam Shepherd |
Креативный директор | Andrew Hunter |
Креативный директор | Doug Murray |
AssociateCopywriter | Christian Napolitano |
AssociateArt Director | Taylor Roberts |
Дизайнер | Brian Gartside |
Дизайнер | Sophia Del Plato |
Директор рабочей группы клиента | PJ Sibille |
EVP Media | Scott Daly |
Медиа-руководитель | Melissa Flaherty |
Управляющий службой средств рекламы | Liana Comito |
Стратегический директор | Leslie Brennan |
Senior Director Influencer Marketing | Scott Slattery |
PR | Scott Slattery |
Manager Influencer Marketing | Emily Rizzo |
PR | Emily Rizzo |
Исполнительный продюсер | Carly Salaman |
Коммерческие дела | Linda Ferrara |
Производство | 11 Days |
Исполнительный продюсер | Shelby Hunter |
Директор | Brian |
Продюсер Продакшн Студии | Cindy Fertitta |
DP | Natalie Kingston |
Редактор | Pete Slife |
Анимация / 3D | Michelle Morris |
Смешивание | Carl Mandelbaum |
Покраска | Kath Raisch |
Фото / Иллюстрации | Danny Clinch |
Фото / Иллюстрации | Justen Williams |