Insights: The Cutting Edge of Advertising tag: future-of-advertising - Insights

Ad industry thought leaders discuss creativity, business trends and how technology is revolutionizing advertising.

Mark Tungate
кем Mark Tungate on 10 January 2024
Prediction is a tricky business. Nonetheless, this year’s predictions are bubbling to the surface and, as usual, we feel it’s our duty to share some of them with you.  Читать больше

India Fizer
кем India Fizer on 19 December 2023
With the rapid evolution of technology, the adoption of AI tools in advertising has opened the door for new opportunities, as well as new challenges. Checking in with industry experts, we asked agencies their predictions on how the deployment of AI will evolve next year in advertising and marketing. Читать больше

Mark Tungate
кем Mark Tungate on 17 October 2019
Climate concerns, the shift to electric, sharing versus owning – all of these are impacting the way car brands communicate. We spoke to some of those who are driving the change. Читать больше

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