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Лучшие режиссеры-постановщики и редакторы
1
Omar Jones - 2024 Live in Levi’s® campaign: The floor is yours.
The Floor is Yours heralds first work from TBWA\Chiat\Day since winning creative and social duties. Directed by Omar Jones, the video is choreographed by Sherrie Silver and is set to an as-yet-unreleased Kaytranada track.
| Заголовок | 2024 Live in Levi’s® campaign: The floor is yours. |
| Агентство | TBWA\Chiat\Day Los Angeles |
| Кампания | 2024 Live in Levi’s® |
| Рекламодатель | Levi Strauss & Co. |
| Бренд | Levi's |
| Дата первой трансляции/Публикации | 2024 / 3 |
| Бизнес сектор | Одежда |
| Слоган | The floor is yours. |
| Тип медиа | Телевидение |
| Длина | |
| Директор | Omar Jones |
| Оператор-постановщик | Todd Martin |
| Choreography | Sherrie Silver |
| Костюмы / Стилист | Bee Diamondhead |
| Редактор | Adam Robinson |
| Director | Omar Jones |
| Choreographer | Sherrie Silver |
2
Sam Walker - Everyday
Interesting new work for Avios directed by Sam Walker through Pulse Films. The video has normal folk quietly e-foil surfing along through their day, as they head to the holiday of their dreams.
| Заголовок | Everyday |
| Агентство | Uncommon Creative Studio |
| Кампания | Everyday |
| Рекламодатель | IAG |
| Бренд | Avios |
| Дата первой трансляции/Публикации | 2024 / 3 |
| Бизнес сектор | Авиакомпании, аэропорты, железные дороги, автобусные линии, паромы и круизы |
| Тип медиа | Телевидение |
| Длина | |
| Рынок | Spain |
| Продакшн Студия | Pulse Films |
| Редакционная компания | Final Cut |
| Директор | Sam Walker |
| Исполнительный продюсер | Chris Harrison |
| Продюсер | John Bannister |
| Оператор-постановщик | Daniel Voldheim |
| Производственная сервисная компания | Palma Pictures |
| Service Producer | Cat Isakson |
| Послепроизводственный этап | Rascal |
| VFX Supervisor | Gareth Brannan |
| VFX Supervisor | Andrew ‘Barnsley’ Wood |
| VFX Creative Director | Gareth Brannan |
| Руководитель 2D | Andrew Wood |
| Руководитель 2D | John Thornton |
| 2D Художник | Holly McLean |
| 2D Художник | Ben Stonehouse |
| 2D Художник | Andy Brown |
| 3D художник | Adam Ahlgren |
| VFX/Post Production | StereoColour |
| Executive Post Producer | Colin Oaten |
| Руководитель производства | James Beck |
| Колорист | James Bamford |
| Продюсер по цвету | Jai Durban |
| Редактор | Joe Guest |
| Заместитель редактора | Matt Gabzdyl |
| Music / Sound Design | King Lear |
| Звукорежиссер | Jack Sedgwick |
| Музыка | Native Music |
| Руководство музыкальных рядов | Dan Neale |
3
Rich Lee - Assume That I can
Impactful, exceptional work from Small in New York that challenges every perception of people with Down Syndrome. Directed by Rich Lee through Indiana Production Company.
| Заголовок | Assume That I can |
| Агентство | Small |
| Кампания | Assume That I can |
| Рекламодатель | CoorDown |
| Бренд | CoorDown |
| Дата первой трансляции/Публикации | 2024 / 3 |
| Бизнес сектор | Благотворительные организации, фонды, волонтеры |
| История | Our negative assumptions about people with Down syndrome can lead us to treat them in such a way that these assumptions become reality. In sociology, this is called a ‘self-fulfilling prophecy’. Why not reverse our perspectives? If we have positive assumptions about people with Down syndrome, we'll give them more opportunities in their schools, workplaces, relationships and activities. And maybe these positive assumptions will become reality. |
| Тип медиа | Веб-фильм |
| Длина | |
| Исполнительный креативный директор | Luca Pannese |
| Исполнительный креативный директор | Luca Lorenzini |
| Креативный директор | Paolo Montanari |
| Управляющий директор | Alberto Scorticati |
| Специалист по работе с заказчиками | Chiara Guadagnini |
| Директор | Rich Lee |
| DP | Christopher Probst |
| Исполнительный продюсер | Karim Bartoletti |
| Senior Producer | Silvia Bergamaschi |
| Assistant Producer | Luca Bettinetti |
| Редактор | Luca Angeleri |
| Продакшн Студия | Indiana Production Company |
| Помощник директора | Andrew Coffing |
4
Niall O'Brien - For All
First work from TBWA since winning Irish telecoms company Eir's account, that brings a fresh, modern feel to the brand.
| Заголовок | For All |
| Агентство | TBWA\Dublin |
| Кампания | For All |
| Рекламодатель | eir |
| Бренд | eir |
| Дата первой трансляции/Публикации | 2024 / 3 |
| Бизнес сектор | Услуги телекоммуникации |
| История | A brand new campaign for eir created by TBWA launches this week. The first work to emerge since the agency was appointed (as BBDO Dublin) following a creative review last October. “For All”—eir’s new brand platform—positions the company as a progressive brand for a modern Ireland. The repositioning follows hot on the heels of a behind-the-scenes brand transformation involving a €1.2 billion investment in Ireland’s infrastructure, a transformative journey on systems and processes to make customer experiences simple, easy, and seamless across all channels and touchpoints, as well as a renewed focus on innovation. |
| Тип медиа | Телевидение |
| Длина | |
| Агентство | TBWA\Dublin |
| Креативный директор | Robert Boyle |
| Креативный директор | Eoin Conlon |
| Исполнительный креативный директор | Shane O”Riordan |
| Head of Strategy | Paul Fisher |
| Стратегический директор | Ronan Jennings |
| Президент | Diane McArter |
| EP | Jay Wakefield |
| DP | Piers McGrail |
| Редакционный | Gramercy Park Studios |
| Senior Editor | Ruth Hegarty |
| Заместитель редактора | Simon Hargood |
| Колорист | Gary Curran |
| Post | William Milton |
| Администратор производства | William Milton |
| Музыка | Bicep Productions |
| Руководство музыкальных рядов | John McCallion |
| Звук | Scimitar Sound |
| Звукооператор | Dean Jones |
| Owner | Dean Jones |
| Finishing | Motherland |
| Производство | Anthony Mccaffery |
| Head of Content Production | Jess Derby |
| Client Director | Sinead Lee |
| Директор рабочей группы клиента | Conor Glennon |
| Специалист по работе с заказчиками | Aine Neenan |
| Исполнительный продюсер | Anne DePree |
| Продюсер | Joshua Casey Smith |
| Директор | Niall O'Brien |
| Senior Producer | Alex Plantin |
| Покраска | Outer Limits Post Production |
| Фотограф | Rich Gilligan |
5
Kendra Koh - Bread and Better
‘Bread and Better’ features young talents from the region including Hong Kong singer-songwriter, Gareth.T; Hong Kong singer, actor and member of boy band Mirror, Keung To; and Singaporean singer-songwriter, Gentle Bones (Joel Tan). Directed by Kendra Koh through Emergent.
| Заголовок | Bread and Better |
| Агентство | TBWA\Singapore |
| Кампания | Grow Your Wealth |
| Рекламодатель | HSBC |
| Бренд | HSBC |
| Дата первой трансляции/Публикации | 2024 / 2 |
| Бизнес сектор | Банковские и финансовые услуги, инвестиции, биржевые маклеры |
| философия | ‘Bread and Better’ features young talents from the region including Hong Kong singer-songwriter, Gareth.T; Hong Kong singer, actor and member of boy band Mirror, Keung To; and Singaporean singer-songwriter, Gentle Bones (Joel Tan). The song and music video aim to inspire audiences to rise above their challenges and pursue their life goals. Part of the new ‘Grow Your Wealth’ campaign designed to foster the financial confidence of millennials through approachable personal finance content, ‘Bread and Better’ is created by HSBC Singapore with TBWA\Singapore, record label company Warner Music’s affiliates , and three of the hottest rising artists in the region – Gentle Bones from Singapore, Gareth Tong – also known as Gareth. T, and Keung To from Hong Kong. The music video is available on HSBC Singapore’s YouTube channel and has garnered more than 1.7 million views in just one month after it went live. Behind the beats and beyond the lyrics – hear straight from the artists as they lay it all bare with their personal financial struggles and journey towards achieving their dreams through a series of rapid-fire questions. Today, more than 50% of Singaporeans are interested and invested in growing their wealth, but a knowledge gap remains due to barriers, such as lack of trusted sources of information to guide them, and platforms not providing enough insights and content to direct their investment decisions (SJP Asia Study, 2023). Based on this insight, HSBC Singapore and TBWA\Singapore launched a three-episode social content series where the art of bread-baking meets financial mastery – and the 2nd installment of the bank’s ‘Grow Your Wealth’ campaign in Singapore. This social media series features Gen, Founder of Sourbombe Artisanal Bakery, and local business entrepreneur Andrea Chong, as they both exchange a series of recipes on how to bake like a pro in the kitchen, and bank like an expert at home by growing one’s wealth with HSBC Singapore. More than just a bread-making demonstration, ‘Get This Bread’ is a blend of entertainment and education where baking bread is used as an unexpected analogy to discuss investing and building wealth. In the series, insightful parallels in the world of investing are drawn to the art of baking, demonstrating how rewarding it is to work towards financial goals. |
| Тип медиа | Клип |
| Длина | |
| Label | Warner Music Asia |
| Label | Warner Music Hong Kong |
| Label | Warner Music Singapore |
| Music Publishing | Edward Music Publishing |
| Label | Gentle Bones |
| Label | Overthinker |
| Music Video Director | Kendra Koh |
| Продакшн Студия | SixToes.TV |
| Продакшн Студия | Emergent Films |
| Associate Creative and Technology Director | Liam Annis |
| Менеджер по рекламе | Becky Yeung |
| Senior Strategy Director | Michèle Bouquet-Kumble |
| Менеджер по рекламе | Alice Fok |
| Менеджер по рекламе | Flora Chan |
| Директор | Kendra Koh |
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