Gastón Potasz, VP Creative at Ogilvy Andina

Gastón Potasz joins Ogilvy Andina as VP Creative. In this role, he will have the mission of managing the integral strategy for Colombia, Peru, Ecuador and Venezuela, with creativity as the driving force across business capabilities such as Advertising, Brand & Content; Consulting; Health; Experience and PR.

"We are very glad that Gastón joins our team. Our office stands out for having a strong creative capability that we´ve built over the years. And Gastón is the right person to take the region to the next level. He has had an extensive career in different countries, and this gives him a very important vision and understanding of the market. Our purpose is to create solutions that impact our client's businesses and people's lives, always with the focus on developing the best creativity, which is what distinguishes us, our DNA and our north," said Mauricio Barriga Barragán, CEO Ogilvy Colombia /Andina.

Potasz added: "I´m very excited. I´m proud to return to Ogilvy, where I spent the most beautiful years of my career, and to join again an agency like Ogilvy Colombia, which over the years has become such a big school of borderless creativity. It is a special challenge for me. The best part is that I´ve met great team willing to keep growing. This is a key point because the challenge is big".

Gastón has more than 20 years of experience in the field of communication. His career has been consolidated working for important clients throughout Latin America.