Top Interviews From The Advertising Industry

Лучшее место, чтобы встретиться и узнать о самых творческих людях в рекламе.
Наиболее влиятельные специалисты творческих профессий рекламной индустрии, исполнительные руководители агентства и клиенты обсуждают бизнес, вдохновение и их личные поездки в рекламе.

Популярные интервью

Point of View

I believe the state of the industry is much better than what it was during the financial crisis.  Читать больше

Point of View

Joel Edmund Nettey is Senior Vice President of the International Advertising Association (IAA) and becomes its President and World Chairman in...  Читать больше

Point of View

Clients will look for ways to use the crisis to connect with consumers once again.  Читать больше

Point of View

Partner with platforms, tech companies, media partners, or any other obvious or not obvious player that can help you amplify your scope and results.  Читать больше

Point of View

Take up the opportunities, behave as you normally would but do more rehearsing so that the technology does not trip you up!  Читать больше

Point of View

Think holistically about the client’s business, not just ads, for your slice of the pie.  Читать больше

Point of View

Being clear about your brand purpose and position is paramount; both in communications and in brand behavior.  Читать больше

Point of View

The harsh reality of the post-COVID virtual pitch process is that much of the showy gamesmanship of “The Pitch” has been diminished...  Читать больше

Point of View

I don’t think I’ve ever been on the phone with my clients as much as I have over the last 10 weeks.  Читать больше