Top Interviews From The Advertising Industry

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Наиболее влиятельные специалисты творческих профессий рекламной индустрии, исполнительные руководители агентства и клиенты обсуждают бизнес, вдохновение и их личные поездки в рекламе.

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Point of View 29 June 2020

Humanizing the Process: Tom Steadman, IPNY

The harsh reality of the post-COVID virtual pitch process is that much of the showy gamesmanship of “The Pitch” has been diminished... Читать больше

TOPIC: New Business, New York, IPNY, COVID19, Account Wins

Point of View 22 May 2020

Unfailing Commitment to Always Improve: Jana Foley, RPA

I don’t think I’ve ever been on the phone with my clients as much as I have over the last 10 weeks. Читать больше

TOPIC: RPA, Account Director, COVID19

Point of View 22 May 2020

Tap Into Tension: Tess McBride, Group Account Director, Laundry Service

If you’re afraid of tension, you’re afraid to fight for what you believe in. Читать больше

TOPIC: Point of View, Laundry Service, Account Director, Portland

Point of View Creativity 30 April 2020

From Work Partnership to Great Friendship: Jacqueline De Berry & Morgan Mack, Huge

As long as you open your mind to what your partner is saying and see the potential even in a stupid idea, you can make any partnership work and... Читать больше

TOPIC: Art Director, Huge, Copywriter, Creative Duos

Point of View 23 April 2020

The Mill: Keep Calm and Make Films

We speak to The Mill's executive director Stephen Venning about how the production house is faring during the current crisis. Questions by Mark... Читать больше

TOPIC: Production, COVID19

Point of View 7 April 2020

Advertising in the Times of Plague: Szymon Gutkowski, DDB Warsaw

Stay ahead of your clients’ needs and you will be fine. In a crisis this is even more true. Читать больше

TOPIC: DDB Worldwide, COVID19, DDB Poland

Point of View 3 April 2020

A Family Is Exactly What We Are: Jorge Percovich, CEO, Havas Latam Group

Our primary concern has and will continue to be our people, and although right now we are all separated and are each facing unique circumstances,... Читать больше

TOPIC: Havas, Havas LATAM, COVID19

Point of View 30 March 2020

Nimble, Brave & Innovative: Jeff Cannata, David&Goliath

With how quickly our current situation with COVID-19 is changing it is more important than ever to keep your pulse on what is happening in culture. Читать больше

TOPIC: David&Goliath, Strategist, Strategy, COVID19

Point of View 24 March 2020

Strategy Isn’t Only About Writing Briefs: Jake Bartanus, Havas Düsseldorf

I get bored easily, so the fact that I can jump from project to project and challenge to challenge on a weekly or even a daily basis is a great... Читать больше

TOPIC: Havas, Strategist, Strategy

Point of View 13 March 2020

More With Less: Ryan Brown, Chief Strategy Officer, New Honor Society

The numerous hats one wears at a small agency and the fact that inbound briefs were less precise on deliverable meant each day was a bit like that... Читать больше

TOPIC: New Honor Society, Strategist, Strategy