Top Interviews From The Advertising Industry

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Perspectives 16 October 2019

Guillermo Giménez Brotons of Coca-Cola: “I seek to develop communication for Mexico that is exportable”

We talked with the Director of Integrated Communications of Coca-Cola Mexico about the latest news of the giant beverage company. Читать больше

TOPIC: Brand, Coca-Cola, Director of Integrated Communications

Exclusive Perspectives 11 September 2019

Meet the leading duo behind FF Paris: Olivier LEFEBVRE & Séverine AUTRET

"Great people make great agencies". Olivier LEFEBVRE, CEO and Partner, and Séverine AUTRET, Managing Director and Partner are, since April 2019,... Читать больше

TOPIC: CEO, Managing Director, FF Paris, FF Group

Perspectives 3 September 2019

We Still Have Work To Do: Shayna Cohen, VP, Client Services & Operations at Laundry Service

We have a number of diversity groups at Laundry Service, and one in particular focuses on female empowerment which gives our badass female... Читать больше

TOPIC: VP, Women in Advertising, Laundry Service

Perspectives 24 July 2019

Two Peas In A Pod: DDB's Lisa & Derek

One of us is a die-hard Diet Pepsi drinker and the other is a fanatical Coke Zero person. One of us is very misguided. Читать больше

TOPIC: DDB New York, Creativity, CCO, Creative Duos

Perspectives 17 July 2019

David Martin Angelus, BETC & the French Touch

David Martin Angelus is Global Creative Director at BETC Paris. But he is Spanish/American/Cypriot. It gives us the occasion to talk about his... Читать больше

TOPIC: betc, Global Creative Director, french touch

Exclusive Perspectives 15 July 2019

Julien Lemoine, VP CLM BBDO, Global lead Mars/Wrigley & Mars Food (French Touch)

AdForum sat down with Julien Lemoine, VP at CLM BBDO (France) and Global Lead Mars/Wrigley Mars Food to talk about his experience at BBDO in France... Читать больше

TOPIC: CLM BBDO, BBDO, french touch, Mars Food, Mars/Wrigley

Perspectives 8 July 2019

Fun, Cute & Magical: Tiago Freitas, Huge

If you’re going to be targeting or representing the LGBTQ+ community, make sure you have LGBTQ+ creatives involved. Читать больше

TOPIC: pride, Huge, LGBTQ

Perspectives 28 June 2019

More Than a Spectrum of Colors: Orcí

What has become problematic is the treatment of LGBTQ+ as just one target market for corporate gain instead of being sensitive and understanding... Читать больше

TOPIC: pride, orci, LGBTQ, Marketing