Top Interviews From The Advertising Industry
Популярные интервью
Elsa Rakotoson: In Control At Frenzy
From the indie magazine scene in London to the founding of her production company Frenzy Paris, Elsa Rakotoson has combined talent, determination... Читать больше
A Strong Partnership for Tough Times: VMLY&R Italy
CEO Simona Maggini and ECD Francesco Poletti navigated a merger and adapted to the pandemic. Now they've set their sights on the future. Читать больше
How A Challenger Brand Is Taming Giants
Director and animator Manddy Wyckens and client Feliciano Robayna talk about “Taming Giants”, the awe-inspiring new film for running shoe brand On. Читать больше
The pandemic is an accelerant, not a matchstick: Tarun Rai on the difference between the two.
We caught up with Tarun Rai, Wunderman Thompson South Asia’s Chairman and Group CEO, for an update on the agency, as India emerges from lockdown. Читать больше
Stephen Fern: Saving the Planet One Reward Point at a Time
Ark2030 has the ambitious goal of reversing climate change in a decade with the help of brands, consumers – and a loyalty app. Читать больше
Epica Awards Juror Publishes Bestselling Hollywood Memoir
Lisa Marks, a journalist who contributes to the annual Epica Book and regularly serves on the competition’s jury, has written a wry but useful “how... Читать больше
"This Is Planning's War": Alex Hesz, Group Chief Strategy Officer, adam&eveDDB
How strategic planning can help brands battle the virus. Читать больше
How Tiina Salzberg's New Consultancy Helps Brands Re-Think Their Strategies
The head of Amsterdam-based 180 Kingsday’s spin-off “brand coaching” service, 180 Thinking, explains what makes the operation so different. Читать больше
Ned Crowley: Hands On At dentsu mcgarrybowen
The global chief creative officer of the recently-fused dentsu mcgarrybowen is keeping his feet on the ground despite his new international role. Читать больше
For Ali Rez, the Quest Continues
The Impact BBDO ECD for Pakistan and the Middle East - and AdForum PHNX jury member - explains how he balances fun with purpose. Читать больше