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Every day, millions of people around the world are forced to flee their homes because of conflict, persecution or climate changes. This reality deserves as much visibility as the millions of hashtag mentions!

Jellyfish

Jellyfish Paris, France

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Это объявление является частью "ACT Responsible Collection"

• Бренд: UNHCR
• Страна: France

• Рекламодатель: United Nations High Commissioner for Refugees UNHCR

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• Информация
• Агентство
• Премии
• Бренд
• Кампания

Заголовок	Behind the hashtag: #backtoschool
Агентство	Jellyfish
Кампания	Behind the hashtag
Рекламодатель	United Nations High Commissioner for Refugees UNHCR
Бренд	UNHCR
Posted	Сентябрь 2023
Бизнес сектор	Институциональные/общественного интереса/некоммерческие организации
История	The UNHCR has commissioned the agency Jellyfish to create a new, visually striking communications campaign. "Behind the Hashtag" began on 23th August throughout France and will be visible until the end of the year. The idea: take the most frequently used hashtags on social networks to raise awareness about the startling daily lives of millions of people around the world and to collect donations. Because the plight of uprooted people, forced to flee their homes because of conflict, persecution or climate change, deserves as much visibility as the millions of hashtag mentions.
Тип медиа	На открытом воздухе / вне дома
Рынок	France
Director/Executive Creative Director	Thomas Guilhot
Director/Executive Creative Director	Alexandre Boutry
Designer/Art Director	Antoine Dezes-Richard
VP Strategy Director	Michael Edery
Copywriter / Art Director	Florian Kunlin
Copywriter / Art Director	Gauthier Lempereur
Managing Director/Partner	Sandrine Reinert
Art Director / Designer	Thibaut Samter
Global Account Director	Carlotta Barbanti
Content Director	Franz Miceli
Партнер клиента	Sophie Prud’Homme
Business Growth Director	Frank Monnier

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