Контактная информация
C-Space 37-45 City RoadLondon EC1Y 1AT
David Swaebe
Global Chief Growth Officer, MullenLowe Global
Общая информация
Основан в: 1981
Сотрудники: 4500
Премии: 1072
Портфолио: 354
Основан в: 1981
Сотрудники: 4500
Премии: 1072
Портфолио: 354
MullenLowe Global
C-Space 37-45 City RoadLondon EC1Y 1AT
David Swaebe
Global Chief Growth Officer, MullenLowe Global
There’s A Better Way To Work
Dropbox: There’s a Better Way to Work
Celebrities including Oscar Nunez (The Office), Sara Benincasa (Corporate on Comedy Central, MTV) and Andy Kindler (Last Comic Standing, Everybody Loves Raymond, The Daily Show) star in videos featuring comedians dissecting modern-day job descriptions, telling us what work really looks like.
Dropbox challenged MullenLowe Mediahub to conceptualize an enemy that we all have, but never address – “work about work, or…busywork” which leads to an always-on, 24-hour workday. Dropbox is building the world’s first smart workspace to help end the 24-hour workday, transform work culture, and help teams focus on the work that matters.
The custom videos were created in partnership between Dropbox, Mediahub and T Brand Studio. The activation also includes a print ad in the Sunday New York Times Business Section and features on NowThis!
This article was originally published on The Drum
The post There’s A Better Way To Work appeared first on MullenLowe Group.