April 16, 2013
Unilever invests in new state-of-the-art digital experiences to build brand awareness Following the monumental success of Magnum’s innovative digital game series “Pleasure Hunt‟, the ice cream giant has today announced its continued commitment to investment in digital marke… Читать больше
March 25, 2013
MullenLowe London and the MicroLoan Foundation charity has initiated an innovative digital poster that integrates the physical world with the digital. The unique coin operated poster, at Westfield London’s Southern Terrace, allows passers-by to drop their change into a real coin box an… Читать больше
March 14, 2013
MullenLowe Malaysia, with client Paramount Property (Glenmarie) Sdn Bhd, has branded the forthcoming live, learn and play integrated development at Malaysia’s Shah Alam, Utropolis. MullenLowe Malaysia will be working on through-the-line communications throughout the phases of the devel… Читать больше
February 27, 2013
Marie Curie Cancer Care is airing a brand new 60” & 30” commercial by MullenLowe London to support its annual fundraising campaign, the Great Daffodil Appeal. The spot, directed by Tom Tagholm who created the ‘Meet the Superhumans’ ad for the Paralympics, focuses … Читать больше
February 20, 2013
José Miguel Sokoloff considers how advertising is both a flower attracting a bee and the smell of rotting food. José Miguel Sokoloff, 50, is president of MullenLowe Group’s global creative council and chairman of MullenLowe SSP3 Colombia. He tells Diana Goodman about the … Читать больше