| Заголовок | A Constant Ingredient: Sophia Smith |
| Агентство | Venables Bell + Partners |
| Кампания | Real Ingredients for Real Athletes |
| Рекламодатель | Chipotle |
| Бренд | Chipotle |
| Posted | Июль 2023 |
| Бизнес сектор | Продукты питания |
| История | Chipotle Mexican Grill, an official partner of U.S. Soccer, has unveiled the latest edition of its ‘Real Ingredients for Real Athletes’ campaign during the Women’s World Cup. Created in partnership with Venables Bell + Partners, this campaign distills an athlete's life story down to its most important ingredients, the ones that have fueled them forward and been integral to their journeys. The latest "Constant Ingredient" spot featuring U.S. soccer star and Chipotle fan Sophia Smith highlights how Chipotle's real food has fueled her through the highlights, setbacks, and comebacks of her incredible career. The team worked with renowned music director Colin Tilley and drone pilot Alex Vanover to create this high-energy spot showcasing Sophia charging down the pitch, dribbling, juking, and scoring, all set to her internal monologue listing off the key ingredients that have brought her to this moment and soccer's biggest world stage. |
| Тип медиа | Телевидение |
| Длина | |
| Агентство | Venables Bell + Partners |
| Директор по маркетингу (CMO) | Chris Brandt |
| VP, Brand Marketing | Stephanie Perdue |
| Senior Manager | Scott Robinson |
| Senior Manager | Backe Digital Brand Marketing |
| Senior Director | Michael Kotick |
| Senior Director | Backe Digital Brand Marketing |
| Creative Lead | Ad Luijten |
| Исполнительный продюсер | Dennis McKinley |
| Директор группы бренда | Kristin Obi |
| Управляющий партнер | Will McGinness |
| Главный креативный директор | Will McGinness |
| Креативный директор | James Duffy |
| Креативный директор | Greg Coffin |
| Арт-директор | Diego Zelaya |
| Менеджер по делам бизнеса | Christine Tom |
| Стратег | Jonah Kaufman |
| Senior Vice President | Brad Smith |
| Директор | Colin Tilley |
| Исполнительный продюсер | Matthew Kauth |
| Генеральный креативный директор | Shelley Sheppard |
| Интегрированный продюсер | Sam Tarde |
| Директор бренда | Alyssa Gaio |
| Копирайтер | Michael Ng |
| Агентство | Paragon Marketing Communications |
| Руководитель группы по связям с рекламодателями | Michael Socks |
| Account Coordinator | Jessica Sauzameda |
| Исполнительный продюсер | Jade Forte |
| Линейный продюсер | Lisa Arianna |
| DP | Brendan Uegama |
| Продакшн Студия | London Alley |