| Заголовок | REmemory Case Film |
| Агентство | Ogilvy Taiwan |
| Кампания | REmemory |
| Рекламодатель | Taiwan Alzheimer's Disease Association |
| Бренд | Taiwan Alzheimer's Disease Association |
| Дата первой трансляции/Публикации | 2022 / 11 |
| Бизнес сектор | Общественная безопасность, здоровье и гигиена |
| История | Ogilvy Taiwan and the Taiwan Alzheimer Disease Association leveraged a viral moment where the owner of a dry cleaner mixed and matched clothes left behind in his shop, creating fashionable retro outfits for his grandparents, to create a campaign to tell the stories of those with dementia. The campaign launched an online shop to sell forgotten clothes which are then delivered to customers, packaged in a REmemory box along with stories of people with dementia. |
| Тип медиа | Веб-фильм |
| Длина |