ЗаголовокUnquaratine Your Creative
Кампания Unquaratine Your Creative
Рекламодатель ADCC
Бренд ADCC
Дата первой трансляции/Публикации 2021 / 2
Бизнес сектор События/Управление торговыми выставками
История The pandemic forced the Advertising & Design Club of Canada to postpone their 2020 award show. So, to promote the ADCC’s 2021 Call for Entries, we created a campaign that asked our industry to “Unquarantine your Creative”. The campaign centred around the idea that despite a year of lockdowns and quarantines, our creativity couldn’t be contained.

This idea was carried throughout all elements including a wordmark with transformative type releasing from “Unquarantine” to “Creative”, a launch video highlighting the year that was, and other social videos, featuring low-fi phone photography, that gave a peek into all the creative places we did our best work. A limited-edition poster, printed with metallic ink
Тип медиа Анализ ситуации

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