| История | Subaru Canada is promoting its new 3-row Ascent SUV with the help of an unexpected backseat companion. The advertising campaign tells a heart-warming story about a farm girl and her large pet pig, who gets to leave the farm and see the city for the first time, thanks to the spacious and comfortable three-row Subaru Ascent. "The Ascent is perfect for large families who don't want the sacrifices that often come with larger vehicles," said Subaru's Director of Marketing & Brand, Gary Sappleton. "This mid-size SUV is still incredibly spacious, seats up to 7 or 8 passengers depending on trim and boasts amazing versatility, as well as the standard Subaru benefits, such as Full-Time Symmetrical AWD, class-leading safety, capability, and comfort." Conceived by Zulu Alpha Kilo, the campaign is the latest instalment under Subaru’s successful Welcome to Uncommon brand platform, launched in 2021, which features the uncommon experiences made possible by Subaru’s remarkably capable vehicles. |