Заголовок | Turning smartphones into an immersive virtual reality driving experience |
Агентство | DPDK Digital Agency |
Кампания | Turning smartphones into an immersive virtual reality driving experience |
Рекламодатель | Peugot |
Бренд | Peugot |
Posted | Ноябрь 2021 |
Бизнес сектор | Легковые автомобили |
Слоган | Turning smartphones into an immersive virtual reality driving experience |
История | Challenge: Help a global car manufacturer design a brand experience that allows consumers to check out the new Peugeot 3008 while generating leads for local dealers. Outcome: A mobile VR brand experience immersing potential buyers into the new Peugeot 3008 and having them “drive” it anywhere, anytime. |
Результат | Webby award-winning campaign that resulted in an increase in the number of test drives by 75%. |
Тип медиа | Анализ ситуации |
Рынок | France |
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