| Заголовок | Tendons |
| Агентство | IPNY, Inc. |
| Кампания | See our specialists at your earliest inconvenience |
| Рекламодатель | Hospital For Special Surgery |
| Бренд | Hospital For Special Surgery |
| Дата первой трансляции/Публикации | 2017 |
| Бизнес сектор | Больницы, медицинские учреждения и медицинские услуги |
| История | How do you make the nation’s top-ranked hospital for orthopedics and rheumatology a destination for patients along the East Coast? This campaign was among the first to brand a hospital based on a real target insight: That people would do anything but stop moving. |
| Результат | This campaign ran for several years in both TV and print, creating a wide platform to address issues such as quality of care, level of expertise and prevention of sports-related injuries. |
| Тип медиа | Печать |