| Заголовок | Forte Femme |
| Brief | Kazakhstan is a region where women are traditionally expected to play the archetypal role of stay-at-home mothers. It is considered unacceptable to invite a woman to a business negotiation or shake a woman’s hand at the end of it.Yet, women operate 41% of small and medium-sized businesses.They endeavor to start their own businesses but are afraid to develop them.The campaign’s objective is to change the society’s opinion about female entrepreneurship and to inspire businesswomen to develop their businesses and use the bank’s services.A week before International Women’s Day, a huge number of bloggers, journalists and ordinary people noticed that money started to have a nice smell. And then the bank revealed Forte Femme perfume and, together with thousands of businesswomen, daubed all money circulating in their businesses with it.The whole country has started to literally feel the women’s contribution to its’ future and development. |
| Агентство | Voskhod |
| Кампания | Woman |
| Рекламодатель | ForteBank |
| Бренд | ForteBank |
Хотите увидеть все благодарности? это содержание только для подписчиков
Подпишитесь
Уже подписчик ? Войти
| |
| Posted | Декабрь 2019 |
| Бизнес сектор | Только для подписчиков |
| История | Только для подписчиков |
| Тип медиа | Анализ ситуации |
| Entrant Company | V....od A...cy Только для подписчиков |
| Creative Director | A...ey Gu......lin Только для подписчиков |
| Copywriter | G...gy Ko....ov Только для подписчиков |
| Copywriter | A...n R...in Только для подписчиков |
| Copywriter | A...m Epa......tev Только для подписчиков |
| Copywriter | A...a Kh.....va Только для подписчиков |
| Design Director | Vl.....av Der......ykh Только для подписчиков |
| Art Director | K...ll R...an Только для подписчиков |
| Head of strategy | D...ry D...k Только для подписчиков |
| Digital Creative Director | D...ry Ma....ov Только для подписчиков |
| Digital Art Director | A..a Ma.....ova Только для подписчиков |
| Strategist | Ve....ka Ma....va Только для подписчиков |
| Developer | V....iy T...in Только для подписчиков |
| Web designer | L...ya Za......ina Только для подписчиков |
| Producer | El.....ta La.....va Только для подписчиков |
| PR & Media Agency | .A Ko....at Только для подписчиков |
| Production | D....'s Pr.....ion Только для подписчиков |
Похожие объявления
Job Board
Другие объявления из этой кампании
Новое на AdForum
